Ichitan Group PCL in Health and Wellness (Thailand)
Over the forecast period, Ichitan Group PCL is expected to focus on product innovation in RTD tea in order to strengthen its foothold in the highly competitive category instead of just replying on promotions.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Focus Categories by Key Functional Ingredients, Health and Wellness by Category, Health and Wellness by Prime Positioning and Focus Categories by Key Functional Ingredients, Health and Wellness by Type, Health Wellness by Prime Positioning.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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