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Ice Cream and Frozen Desserts in Belarus

Ice Cream and Frozen Desserts in Belarus

Generally, Belarusians of all ages like ice cream, which is particularly popular during the spring and summer. Ice cream and frozen desserts therefore continued to see strong retail current value and volume growth in 2019. In Belarus, companies activate their advertising campaigns ahead of the summer, increasing their product variety in local retail. Players adapt to low disposable incomes by offering small pack sizes of impulse ice cream with unit prices below BYN1. Ice cream is also considered...

Euromonitor International's Ice Cream and Frozen Desserts in Belarus report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Frozen Desserts, Ice Cream.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Ice Cream and Frozen Desserts market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


Ice Cream and Frozen Desserts in Belarus
Euromonitor International
August 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Strong Growth, As Ice Cream Maintains Its Appeal To All Age Groups
Segmentation Increases To Attract Different Consumer Groups
New Product Developments Include Alcoholic Ice Cream and Non-melting Warm Ice Cream
Competitive Landscape
Three Local Players Lead With Their Economy Portfolios and Significant Shelf Space
Modern Retail Expansion Prompts Move From Traditional To Modern Grocery Retailers
Economising Increases the Popularity of Private Label Ice Cream
Category Data
Table 1 Sales of Ice Cream and Frozen Desserts by Category: Volume 2014-2019
Table 2 Sales of Ice Cream and Frozen Desserts by Category: Value 2014-2019
Table 3 Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2014-2019
Table 4 Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2014-2019
Table 5 NBO Company Shares of Ice Cream and Frozen Desserts: % Value 2015-2019
Table 6 LBN Brand Shares of Ice Cream and Frozen Desserts: % Value 2016-2019
Table 7 NBO Company Shares of Ice Cream: % Value 2015-2019
Table 8 LBN Brand Shares of Ice Cream: % Value 2016-2019
Table 9 Distribution of Ice Cream and Frozen Desserts by Format: % Value 2014-2019
Table 10 Distribution of Ice Cream by Format: % Value 2014-2019
Table 11 Forecast Sales of Ice Cream and Frozen Desserts by Category: Volume 2019-2024
Table 12 Forecast Sales of Ice Cream and Frozen Desserts by Category: Value 2019-2024
Table 13 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2019-2024
Table 14 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2019-2024
Executive Summary
Stronger Economy and New Product Developments Stimulate Growth
Consumer Trends Affect Packaged Food, With Players Trying To Adapt Accordingly
High Fragmentation and Strong Competition Between Foreign and Local Players
Modern Grocery Retailers Continues To Expand As the Competition Intensifies
Positive Outlook Due To A Stronger Economy
Foodservice
Sales To Foodservice
Category Data
Table 15 Foodservice Sales of Packaged Food by Category: Volume 2014-2019
Table 16 Foodservice Sales of Packaged Food by Category: % Volume Growth 2014-2019
Table 17 Forecast Foodservice Sales of Packaged Food by Category: Volume 2019-2024
Table 18 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2019-2024
Market Data
Table 19 Sales of Packaged Food by Category: Volume 2014-2019
Table 20 Sales of Packaged Food by Category: Value 2014-2019
Table 21 Sales of Packaged Food by Category: % Volume Growth 2014-2019
Table 22 Sales of Packaged Food by Category: % Value Growth 2014-2019
Table 23 GBO Company Shares of Packaged Food: % Value 2015-2019
Table 24 NBO Company Shares of Packaged Food: % Value 2015-2019
Table 25 LBN Brand Shares of Packaged Food: % Value 2016-2019
Table 26 Penetration of Private Label by Category: % Value 2014-2019
Table 27 Distribution of Packaged Food by Format: % Value 2014-2019
Table 28 Distribution of Packaged Food by Format and Category: % Value 2019
Table 29 Forecast Sales of Packaged Food by Category: Volume 2019-2024
Table 30 Forecast Sales of Packaged Food by Category: Value 2019-2024
Table 31 Forecast Sales of Packaged Food by Category: % Volume Growth 2019-2024
Table 32 Forecast Sales of Packaged Food by Category: % Value Growth 2019-2024
Definitions
Sources
Summary 1 Research Sources

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