Coffee continues to represent an important staple for Italian consumers, but unlike what happened in the past, consumers are increasingly getting used to different pack types than traditional vacuum packed flexible packaging. The advent of coffee pods is eroding market shares from other pack types, in conjunction with sales of pod coffee machines. As major coffee machine manufacturers join forces with coffee brands, there is on-going premiumisation of the final product.
Euromonitor International's Hot Drinks Packaging in Italy report offers insight into key trends and developments driving packaging across the category. The report also examines trends and prospect for various pack types and closures: metal packaging, rigid plastic, glass, liquid cartons, paper-based containers; flexible packaging.
Product coverage: Coffee, Other Hot Drinks, Tea.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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Get a detailed picture of the Hot Drinks Packaging market;
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