Homewares in Turkey
In contrast with other home and garden categories, homewares could not benefit from the government’s domestic demand stimulation policy, and recorded relatively lower current value growth in 2016 and 2017. This was largely due to fierce price competition, both within branded homewares and between branded homewares and more affordable unbranded products, mostly imported from the Far East. In 2018, unit prices remained competitive for the vast majority of homewares, despite the sharp deterioration...
Euromonitor International's Homewares in Turkey report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2023 illustrate how market demand is expected to evolve in the medium-term
Product coverage: Dining, Kitchen.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Homewares market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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