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Homewares in Sweden

Homewares in Sweden

While a focus on the home and home cooking are key sales drivers in homewares, sustainability and environmental concerns are increasingly important factors in consumers’ purchasing decisions. Swedes are at the forefront of the global movement for conservation and sustainable lifestyles. “Plogging” (collecting litter while jogging) originated in Sweden, while the deposit scheme for bottles and cans sees the large majority of the country’s aluminium cans and PET bottles recycled.

Euromonitor International's Homewares in Sweden report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2023 illustrate how market demand is expected to evolve in the medium-term


Product coverage: Dining, Kitchen.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Homewares market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


Homewares in Sweden
Euromonitor International
April 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Focus on the Home Continues, But Sustainability Adds Value
Store-based Retailers Face Strong Challenges
Economic Threats May Curtail Spending
Competitive Landscape
Ongoing Migration of Apparel and Footwear Specialist Retailers
Ikea Retains A Clear Lead
Ikea Responds To A Challenging Competitive Environment
Category Data
Table 1 Sales of Homewares by Category: Value 2013-2018
Table 2 Sales of Homewares by Category: % Value Growth 2013-2018
Table 3 Sales of Homewares by Material: % Value 2013-2018
Table 4 NBO Company Shares of Homewares: % Value 2014-2018
Table 5 LBN Brand Shares of Homewares: % Value 2015-2018
Table 6 Distribution of Homewares by Format: % Value 2013-2018
Table 7 Forecast Sales of Homewares by Category: Value 2018-2023
Table 8 Forecast Sales of Homewares by Category: % Value Growth 2018-2023
Executive Summary
Home and Garden Sees Slower Growth
A Hot and Dry Summer Impacts Performance
A Diverse Competitive Environment
Shift To Internet Retailing Continues
Uncertain Outlook
Market Data
Table 9 Sales of Home and Garden by Category: Value 2013-2018
Table 10 Sales of Home and Garden by Category: % Value Growth 2013-2018
Table 11 NBO Company Shares of Home and Garden: % Value 2014-2018
Table 12 LBN Brand Shares of Home and Garden: % Value 2015-2018
Table 13 Penetration of Private Label in Home and Garden by Category: % Value 2013-2018
Table 14 Distribution of Home and Garden by Format: % Value 2013-2018
Table 15 Distribution of Home and Garden by Format and Category: % Value 2018
Table 16 Forecast Sales of Home and Garden by Category: Value 2018-2023
Table 17 Forecast Sales of Home and Garden by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources

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