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Homewares in Malaysia

Homewares in Malaysia

Home cooking is a longstanding tradition in Malaysia, with most householders cooking at home even on weekdays, especially in rural areas, thus contributing to strong demand and the shorter replacement cycles of cookware. According to the Department of Statistics, rural households now comprise an average of 4.7 people, compared to 3.9 for urban households, with the number of households estimated to have risen by 3% in 2018 to eight million. Demand for kitchenware, especially stove top cookware, c...

Euromonitor International's Homewares in Malaysia report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2023 illustrate how market demand is expected to evolve in the medium-term


Product coverage: Dining, Kitchen.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Homewares market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


Homewares in Malaysia
Euromonitor International
April 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
At-home Cooking Culture Supports the Growth of Kitchenware
Dinnerware Benefiting From Younger Consumers Seeking Higher-end Products
Competitive Landscape
Tupperware Remains the Leading Player
International and Premium Brands Gaining Traction
Category Data
Table 1 Sales of Homewares by Category: Value 2013-2018
Table 2 Sales of Homewares by Category: % Value Growth 2013-2018
Table 3 Sales of Homewares by Material: % Value 2013-2018
Table 4 NBO Company Shares of Homewares: % Value 2014-2018
Table 5 LBN Brand Shares of Homewares: % Value 2015-2018
Table 6 Distribution of Homewares by Format: % Value 2013-2018
Table 7 Forecast Sales of Homewares by Category: Value 2018-2023
Table 8 Forecast Sales of Homewares by Category: % Value Growth 2018-2023
Executive Summary
Room for Growth in A Fragmented Landscape
Mixed Results Across Home and Garden
International Brands Lead
Home and Garden Specialist Retailers Remains the Leading Distribution Channel
Further Steady Growth Predicted for Home and Garden Over the Forecast Period
Market Data
Table 9 Sales of Home and Garden by Category: Value 2013-2018
Table 10 Sales of Home and Garden by Category: % Value Growth 2013-2018
Table 11 NBO Company Shares of Home and Garden: % Value 2014-2018
Table 12 LBN Brand Shares of Home and Garden: % Value 2015-2018
Table 13 Distribution of Home and Garden by Format: % Value 2013-2018
Table 14 Distribution of Home and Garden by Format and Category: % Value 2018
Table 15 Forecast Sales of Home and Garden by Category: Value 2018-2023
Table 16 Forecast Sales of Home and Garden by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources

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