Homewares in Australia

Homewares in Australia

The increase in home cooking due to lockdown and working from home arrangements supported overall sales of homewares, especially cookware. With Australians unable to dine out, they sought to enhance their eating experiences at home, and sales of stove top cookware saw rapid growth as a result.

Euromonitor International's Homewares in Australia report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2025 illustrate how market demand is expected to evolve in the medium-term


Product coverage: Dining, Kitchen.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Homewares market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Homewares in Australia
Euromonitor International
April 2021
List OF CONTENTS AND TABLES
HOMEWARES IN AUSTRALIA
KEY DATA FINDINGS
2020 IMPACT
As eating establishments close, an increase in home cooking during lockdown boosts sales of homewares
Sistema Plastics continues leading homewares in Australia in 2020, but private label gains ground thanks to its affordability
Marketing activity more commonly focuses on education and promoting durability features of cookware products
RECOVERY AND OPPORTUNITIES
At-home cooking trends will continue over the forecast period, but to a lesser degree than that seen in 2020
Sistema Plastics Ltd will continue to lead but will face growing competition from affordable private label brands
Environmental awareness will impact new product development and marketing campaigns in homeware in the future
CATEGORY DATA
Table 1 Sales of Homewares by Category: Value 2015-2020
Table 2 Sales of Homewares by Category: % Value Growth 2015-2020
Table 3 Sales of Homewares by Material: % Value 2015-2020
Table 4 NBO Company Shares of Homewares: % Value 2016-2020
Table 5 LBN Brand Shares of Homewares: % Value 2017-2020
Table 6 Distribution of Homewares by Format: % Value 2015-2020
Table 7 Forecast Sales of Homewares by Category: Value 2020-2025
Table 8 Forecast Sales of Homewares by Category: % Value Growth 2020-2025
HOME AND GARDEN IN AUSTRALIA
EXECUTIVE SUMMARY
COVID-19 impact on home and garden
COVID-19 country impact
Company response
Retailing shift
What next for home and garden?
MARKET DATA
Table 9 Sales of Home and Garden by Category: Value 2015-2020
Table 10 Sales of Home and Garden by Category: % Value Growth 2015-2020
Table 11 NBO Company Shares of Home and Garden: % Value 2016-2020
Table 12 LBN Brand Shares of Home and Garden: % Value 2017-2020
Table 13 Penetration of Private Label in Home and Garden by Category: % Value 2015-2020
Table 14 Distribution of Home and Garden by Format: % Value 2015-2020
Table 15 Distribution of Home and Garden by Format and Category: % Value 2020
Table 16 Forecast Sales of Home and Garden by Category: Value 2020-2025
Table 17 Forecast Sales of Home and Garden by Category: % Value Growth 2020-2025
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DISCLAIMER
SOURCES
Summary 1 Research Sources

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