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Home Video in Turkey

Home Video in Turkey

Thanks to the massive growth in average income levels, annual volume sales of televisions gradually grew over the first years of the review period. However, particularly from 2014 onwards, the economy started to stagnate as global liquidity flew back to developed economies following financial recovery. This had a significant impact on volume sales of durable goods in Turkey during later stages of the review period, with annual volume sales of televisions falling to below three million units as c...

Euromonitor International's Home Video in Turkey report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: Televisions, Video Players.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Home Video market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


HOME VIDEO IN TURKEY
Euromonitor International
August 2018
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Home Video Sales Hit by Falling Demand for Televisions
Healthier Prospects for Television Sales
Video Players Sales To Fall As On-demand Video Streaming Platforms Gain Popularity
Competitive Landscape
Tight Competition Among Top-tier Television Players To Continue
Domestic Producers Gain Sales Share Due To Focus on Alternative Retailing Channels
More Players To Exit Video Players With Local Players Gaining Volume Share
Category Data
Table 1 Sales of Home Video by Category: Volume 2013-2018
Table 2 Sales of Home Video by Category: Value 2013-2018
Table 3 Sales of Home Video by Category: % Volume Growth 2013-2018
Table 4 Sales of Home Video by Category: % Value Growth 2013-2018
Table 5 Sales of LCD TVs by Network Connectivity: % Retail Volume 2013-2018
Table 6 Sales of OLED TVs by Network Connectivity: % Retail Volume 2013-2018
Table 7 Sales of Plasma TVs by Network Connectivity: % Retail Volume 2013-2016
Table 8 NBO Company Shares of Home Video: % Volume 2014-2018
Table 9 LBN Brand Shares of Home Video: % Volume 2015-2018
Table 10 Distribution of Home Video by Channel: % Volume 2013-2018
Table 11 Forecast Sales of Home Video by Category: Volume 2018-2023
Table 12 Forecast Sales of Home Video by Category: Value 2018-2023
Table 13 Forecast Sales of Home Video by Category: % Volume Growth 2018-2023
Table 14 Forecast Sales of Home Video by Category: % Value Growth 2018-2023
Table 15 Forecast Sales of LCD TVs by Network Connectivity: % Retail Volume 2018-2023
Table 16 Forecast Sales of OLED TVs by Network Connectivity: % Retail Volume 2018-2023
Executive Summary
Volume Sales Decline in 2018
Deteriorating Economy Negatively Impacts Sales
Low Priced Brands Gain Volume Share
Discounters and Internet Retailers Post Healthy Growth
Volume Sales To Recover Over Forecast Period
Market Data
Table 17 Sales of Consumer Electronics by Category: Volume 2013-2018
Table 18 Sales of Consumer Electronics by Category: Value 2013-2018
Table 19 Sales of Consumer Electronics by Category: % Volume Growth 2013-2018
Table 20 Sales of Consumer Electronics by Category: % Value Growth 2013-2018
Table 21 NBO Company Shares of Consumer Electronics: % Volume 2014-2018
Table 22 LBN Brand Shares of Consumer Electronics: % Volume 2015-2018
Table 23 Distribution of Consumer Electronics by Channel: % Volume 2013-2018
Table 24 Forecast Sales of Consumer Electronics by Category: Volume 2018-2023
Table 25 Forecast Sales of Consumer Electronics by Category: Value 2018-2023
Table 26 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2018-2023
Table 27 Forecast Sales of Consumer Electronics by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources

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