Home Video in the US
Following significant investments in electronic devices related to work and entertainment earlier in the pandemic, consumer demand for televisions has softened in 2022, which is set to contribute to an overall double-digit retail volume decline in the year overall. As pandemic restrictions eased and in-person events returned, consumers deprioritised initial purchases and upgrades of TV sets. In addition, with digital streaming dominating television content and viewing, household penetration of t...
Euromonitor International's Home Video in USA report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Product coverage: Televisions, Video Players.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Home Video market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
- Home Video in the US
- Euromonitor International
- October 2022
- List Of Contents And Tables
- HOME VIDEO IN THE US
- KEY DATA FINDINGS
- 2022 DEVELOPMENTS
- In 2022, demand for TVs softens and consumers report lower TV ownership
- Volume growth of OLED TVs outpaces that of LCD TVs
- Companies apply a premiumisation strategy to cope with ongoing chip shortage
- PROSPECTS AND OPPORTUNITIES
- Manufacturers of OLED TVs look to cut production costs, increasing affordability
- Brands innovate with design to de-emphasise the appearance of TVs in living areas
- Growth in gaming to drive demand for OLED TVs
- CATEGORY DATA
- Table 1 Sales of Home Video by Category: Volume 2017-2022
- Table 2 Sales of Home Video by Category: Value 2017-2022
- Table 3 Sales of Home Video by Category: % Volume Growth 2017-2022
- Table 4 Sales of Home Video by Category: % Value Growth 2017-2022
- Table 5 Sales of LCD TVs by Network Connectivity: % Retail Volume 2017-2022
- Table 6 NBO Company Shares of Home Video: % Volume 2018-2022
- Table 7 LBN Brand Shares of Home Video: % Volume 2019-2022
- Table 8 Distribution of Home Video by Channel: % Volume 2017-2022
- Table 9 Forecast Sales of Home Video by Category: Volume 2022-2027
- Table 10 Forecast Sales of Home Video by Category: Value 2022-2027
- Table 11 Forecast Sales of Home Video by Category: % Volume Growth 2022-2027
- Table 12 Forecast Sales of Home Video by Category: % Value Growth 2022-2027
- Table 13 Forecast Sales of LCD TVs by Network Connectivity: % Retail Volume 2022-2027
- CONSUMER ELECTRONICS IN THE US
- EXECUTIVE SUMMARY
- Consumer electronics in 2022: The big picture
- 2022 key trends
- Competitive landscape
- Retailing developments
- What next for consumer electronics?
- MARKET DATA
- Table 14 Sales of Consumer Electronics by Category: Volume 2017-2022
- Table 15 Sales of Consumer Electronics by Category: Value 2017-2022
- Table 16 Sales of Consumer Electronics by Category: % Volume Growth 2017-2022
- Table 17 Sales of Consumer Electronics by Category: % Value Growth 2017-2022
- Table 18 NBO Company Shares of Consumer Electronics: % Volume 2018-2022
- Table 19 LBN Brand Shares of Consumer Electronics: % Volume 2019-2022
- Table 20 Distribution of Consumer Electronics by Channel: % Volume 2017-2022
- Table 21 Forecast Sales of Consumer Electronics by Category: Volume 2022-2027
- Table 22 Forecast Sales of Consumer Electronics by Category: Value 2022-2027
- Table 23 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2022-2027
- Table 24 Forecast Sales of Consumer Electronics by Category: % Value Growth 2022-2027
- DISCLAIMER
- SOURCES
- Summary 1 Research Sources