Home Insecticides in Estonia

Home Insecticides in Estonia

Home insecticides saw a drastic decrease in 2019. The weather conditions are responsible for such poor performance. Indeed dry weather at the beginning of the insects’ breeding seasons limited reproduction yield translating into a much lower number of insects living over the year. Consumers might have found much relief from insect pests as a result; however, manufacturers did not feel much relief, as their sales plummeted. Sales were down for all type of products as none was particularly needed...

Euromonitor International's Home Insecticides in Estonia market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.

Product coverage: Home Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Home Insecticides market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


Home Insecticides in Estonia
Euromonitor International
February 2020
List OF CONTENTS AND TABLES
HEADLINES
PROSPECTS
Dry weather conditions negatively impacts sales in 2019
Dominance of spray/aerosol insecticides will be challenged
Consumers are willing to pay more for convenience
COMPETITIVE LANDSCAPE
SC Johnson & Son leads but Bros benefits from widening distribution
Players offering low prices without focus on quality struggle to maintain share
Development of internet retailing offers possibility for niche players
CATEGORY DATA
Table 1 Sales of Home Insecticides by Category: Value 2014-2019
Table 2 Sales of Home Insecticides by Category: % Value Growth 2014-2019
Table 3 NBO Company Shares of Home Insecticides: % Value 2015-2019
Table 4 LBN Brand Shares of Home Insecticides: % Value 2016-2019
Table 5 Forecast Sales of Home Insecticides by Category: Value 2019-2024
Table 6 Forecast Sales of Home Insecticides by Category: % Value Growth 2019-2024
EXECUTIVE SUMMARY
Consumers’ complexity is shaping home care; a mature category that shows plenty of nuances
Environmental and health concerns in addition to convenience are key trends
Large multinationals such as Procter & Gamble and Henkel benefit from economies of scale and innovation
Supermarkets and hypermarkets benefit from wide presence but internet retailing offers opportunities for niche players
Sluggish growth ahead set to be driven by consumers trading up as incomes rise
MARKET INDICATORS
Table 7 Households 2014-2019
MARKET DATA
Table 8 Sales of Home Care by Category: Value 2014-2019
Table 9 Sales of Home Care by Category: % Value Growth 2014-2019
Table 10 NBO Company Shares of Home Care: % Value 2015-2019
Table 11 LBN Brand Shares of Home Care: % Value 2016-2019
Table 12 Penetration of Private Label in Home Care by Category: % Value 2014-2019
Table 13 Distribution of Home Care by Format: % Value 2014-2019
Table 14 Distribution of Home Care by Format and Category: % Value 2019
Table 15 Forecast Sales of Home Care by Category: Value 2019-2024
Table 16 Forecast Sales of Home Care by Category: % Value Growth 2019-2024
SOURCES
Summary 1 Research Sources

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