Home Improvement in Poland

Home Improvement in Poland

Poland’s housing market continues to boom and 2019 saw more new dwellings on the market than ever before. In addition to boosting overall sales of residential real estate, the proliferation of new dwellings has also led to noteworthy growth in sales of preowned properties. This has all had a positive impact on sales of home improvement. When purchasing a new home, Polish people are often very interested in conducting refurbishment works before they move in. this includes painting ceilings, walls...

Euromonitor International's Home Improvement in Poland report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2024 illustrate how market demand is expected to evolve in the medium-term


Product coverage: Home Improvement and Gardening.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Home Improvement market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


Home Improvement in Poland
Euromonitor International
April 2020
List OF CONTENTS AND TABLES
HEADLINES
PROSPECTS
Poland’s flourishing housing market continues to support rising demand
DIY remains a very popular hobby in Poland, boosting sales
Sanitaryware has a good year due to buoyant sales of kitchen sinks
COMPETITIVE LANDSCAPE
Sanitaryware specialist Cersanit maintains the leading position
Sanitec Kolo registers growth as consumers seek quality and value
Imported home improvement products become increasingly popular
CATEGORY DATA
Table 1 Sales of Home Improvement by Category: Value 2014-2019
Table 2 Sales of Home Improvement by Category: % Value Growth 2014-2019
Table 3 NBO Company Shares of Home Improvement: % Value 2015-2019
Table 4 LBN Brand Shares of Home Improvement: % Value 2016-2019
Table 5 Distribution of Home Improvement by Format: % Value 2014-2019
Table 6 Forecast Sales of Home Improvement by Category: Value 2019-2024
Table 7 Forecast Sales of Home Improvement by Category: % Value Growth 2019-2024
EXECUTIVE SUMMARY
Positive growth as economic stability translates into rising sales
Poland’s booming housing market remains a major spur on growth
Ikea Retail remains well out in front as it extends its lead in 2019
E-commerce advances as home and garden specialist retailers leads
Further positive growth expected due to spreading affluence
MARKET DATA
Table 8 Sales of Home and Garden by Category: Value 2014-2019
Table 9 Sales of Home and Garden by Category: % Value Growth 2014-2019
Table 10 NBO Company Shares of Home and Garden: % Value 2015-2019
Table 11 LBN Brand Shares of Home and Garden: % Value 2016-2019
Table 12 Penetration of Private Label in Home and Garden by Category: % Value 2014-2019
Table 13 Distribution of Home and Garden by Format: % Value 2014-2019
Table 14 Distribution of Home and Garden by Format and Category: % Value 2019
Table 15 Forecast Sales of Home and Garden by Category: Value 2019-2024
Table 16 Forecast Sales of Home and Garden by Category: % Value Growth 2019-2024
CORONAVIRUS (COVID-19)
SOURCES
Summary 1 Research Sources

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