Home and Garden in Canada

Home and Garden in Canada

All categories of home and garden in Canada registered retail current value growth in 2021, albeit at slightly slower rates than in pandemic-dominated 2020, as consumers continued to invest in their home environments. The country experienced longer and tougher COVID-19-related restrictions than its neighbour the US, which led to increased mental fatigue and mental health concerns among consumers, and, therefore, higher preoccupation with their living spaces. Long periods spent at home led to str...

Euromonitor International's Home and Garden in Canada report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2026 illustrate how market demand is expected to evolve in the medium-term


Product coverage: Home Improvement and Gardening, Homewares and Home Furnishings.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Home and Garden market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Home and Garden in Canada
Euromonitor International
August 2022
List Of Contents And Tables
HOME AND GARDEN IN CANADA
EXECUTIVE SUMMARY
Home and garden in 2021: The big picture
2021 key trends
Competitive landscape
Retailing developments
What next for home and garden?
MARKET DATA
Table 1 Sales of Home and Garden by Category: Value 2016-2021
Table 2 Sales of Home and Garden by Category: % Value Growth 2016-2021
Table 3 NBO Company Shares of Home and Garden: % Value 2017-2021
Table 4 LBN Brand Shares of Home and Garden: % Value 2018-2021
Table 5 Distribution of Home and Garden by Format: % Value 2016-2021
Table 6 Distribution of Home and Garden by Format and Category: % Value 2021
Table 7 Forecast Sales of Home and Garden by Category: Value 2021-2026
Table 8 Forecast Sales of Home and Garden by Category: % Value Growth 2021-2026
DISCLAIMER
SOURCES
Summary 1 Research Sources
GARDENING IN CANADA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Category continues to develop and grow in 2021 as more consumers view gardening as a hobby
Home improvement and gardening stores dominates, but e-commerce continues to develop and grow
Urbanisation to push growth for indoor gardening
PROSPECTS AND OPPORTUNITIES
Robotic lawnmowers to gain popularity as younger consumers prefer products with smart features
Canadians growing their own food will positively impact the category
While interest in gardening among younger consumers is growing, baby boomers remain the backbone
CATEGORY DATA
Table 9 Sales of Gardening by Category: Value 2016-2021
Table 10 Sales of Gardening by Category: % Value Growth 2016-2021
Table 11 NBO Company Shares of Gardening: % Value 2017-2021
Table 12 LBN Brand Shares of Gardening: % Value 2018-2021
Table 13 Distribution of Gardening by Format: % Value 2016-2021
Table 14 Forecast Sales of Gardening by Category: Value 2021-2026
Table 15 Forecast Sales of Gardening by Category: % Value Growth 2021-2026
HOME FURNISHINGS IN CANADA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Home office needs stimulate retail value sales growth for indoor furniture as consumers continue to work from home
DTC brands accelerate e-commerce value sales growth
Ikea remains the category leader with a push for hybrid in-person/e-commerce stores
PROSPECTS AND OPPORTUNITIES
Sustainability to play an important role in furniture design in the forecast period
Duties on upholstered goods from China and Vietnam to disrupt sitting furniture sales
Home working to continue to provide growth opportunities in the forecast period
CATEGORY DATA
Table 16 Sales of Home Furnishings by Category: Value 2016-2021
Table 17 Sales of Home Furnishings by Category: % Value Growth 2016-2021
Table 18 NBO Company Shares of Home Furnishings: % Value 2017-2021
Table 19 LBN Brand Shares of Home Furnishings: % Value 2018-2021
Table 20 LBN Brand Shares of Light Sources: % Value 2018-2021
Table 21 Distribution of Home Furnishings by Format: % Value 2016-2021
Table 22 Forecast Sales of Home Furnishings by Category: Value 2021-2026
Table 23 Forecast Sales of Home Furnishings by Category: % Value Growth 2021-2026
HOME IMPROVEMENT IN CANADA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Work-from-home strategies and the relaxation of pandemic restrictions stimulate interest in home improvement
Behr leverages strength in home paint and wide distribution to lead
Kitchen remodelling focuses on appliance upgrades and cosmetic improvements
PROSPECTS AND OPPORTUNITIES
Housing market is set to determine the performance of home improvement
E-commerce to continue to develop and grow despite short-term out-of-stock and shipping concerns
Canadian Environmental Protection Act (CEPA) amendment to affect sales of acrylic paints as regulations tighten
CATEGORY DATA
Table 24 Sales of Home Improvement by Category: Value 2016-2021
Table 25 Sales of Home Improvement by Category: % Value Growth 2016-2021
Table 26 NBO Company Shares of Home Improvement: % Value 2017-2021
Table 27 LBN Brand Shares of Home Improvement: % Value 2018-2021
Table 28 Distribution of Home Improvement by Format: % Value 2016-2021
Table 29 Forecast Sales of Home Improvement by Category: Value 2021-2026
Table 30 Forecast Sales of Home Improvement by Category: % Value Growth 2021-2026
HOMEWARES IN CANADA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Work-from-home continues to push e-commerce in homewares
Consumers seek private label products as retailers invest in higher-quality economy options
Home cooking and baking still important as consumers aim for healthy eating
PROSPECTS AND OPPORTUNITIES
Cookware expected to be at the forefront of sustainability in homewares
DTC brands to continue to grow in popularity with younger consumers
Social networks to push e-commerce in homewares
CATEGORY DATA
Table 31 Sales of Homewares by Category: Value 2016-2021
Table 32 Sales of Homewares by Category: % Value Growth 2016-2021
Table 33 Sales of Homewares by Material: % Value 2016-2021
Table 34 NBO Company Shares of Homewares: % Value 2017-2021
Table 35 LBN Brand Shares of Homewares: % Value 2018-2021
Table 36 Distribution of Homewares by Format: % Value 2016-2021
Table 37 Forecast Sales of Homewares by Category: Value 2021-2026
Table 38 Forecast Sales of Homewares by Category: % Value Growth 2021-2026

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