Home Furnishings in Thailand
In 2020, retail current value sales in home furnishings plunged by almost 10% as retailers were forced to close their stores during the lockdown and consumers put off expensive purchases due to high economic instability. This led some smaller retailers in home furnishings, particularly independents, to exit the category as they did not have the resources to survive. In 2021, however, the category was able to recover well as physical retailing outlets were reopened and retailers held promotional...
Euromonitor International's Home Furnishings in Thailand report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2026 illustrate how market demand is expected to evolve in the medium-term
Product coverage: Indoor Living, Lighting, Outdoor Living.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Home Furnishings market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
- Home Furnishings in Thailand
- Euromonitor International
- June 2022
- List Of Contents And Tables
- HOME FURNISHINGS IN THAILAND
- KEY DATA FINDINGS
- 2021 DEVELOPMENTS
- Boost in home furnishings sales as consumers purchase the big-ticket items postponed last year
- Home working enables home office furniture to buck the downward trend
- Fragmented category remains led by Index Living Mall as players adjust strategies to cope with the pandemic environment
- PROSPECTS AND OPPORTUNITIES
- Robust sales prospects for home furnishings as consumers continue to spend more time at home
- Expected rise in demand for smart lighting to lead to more launches
- Integration of furniture and technology will appeal to Gen Z consumers
- CATEGORY DATA
- Table 1 Sales of Home Furnishings by Category: Value 2016-2021
- Table 2 Sales of Home Furnishings by Category: % Value Growth 2016-2021
- Table 3 NBO Company Shares of Home Furnishings: % Value 2017-2021
- Table 4 LBN Brand Shares of Home Furnishings: % Value 2018-2021
- Table 5 LBN Brand Shares of Light Sources: % Value 2018-2021
- Table 6 Distribution of Home Furnishings by Format: % Value 2016-2021
- Table 7 Forecast Sales of Home Furnishings by Category: Value 2021-2026
- Table 8 Forecast Sales of Home Furnishings by Category: % Value Growth 2021-2026
- HOME AND GARDEN IN THAILAND
- EXECUTIVE SUMMARY
- Home and garden in 2021: The big picture
- 2021 key trends
- Competitive landscape
- Retailing developments
- What next for home and garden?
- MARKET DATA
- Table 9 Sales of Home and Garden by Category: Value 2016-2021
- Table 10 Sales of Home and Garden by Category: % Value Growth 2016-2021
- Table 11 NBO Company Shares of Home and Garden: % Value 2017-2021
- Table 12 LBN Brand Shares of Home and Garden: % Value 2018-2021
- Table 13 Distribution of Home and Garden by Format: % Value 2016-2021
- Table 14 Distribution of Home and Garden by Format and Category: % Value 2021
- Table 15 Forecast Sales of Home and Garden by Category: Value 2021-2026
- Table 16 Forecast Sales of Home and Garden by Category: % Value Growth 2021-2026
- DISCLAIMER
- SOURCES
- Summary 1 Research Sources