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Home Furnishings in Italy

Home Furnishings in Italy

In 2017, home furnishings in Italy continued to show signs of improvement, thanks to the improved economy and government stimulus. LED lighting and gas barbecues showed the best performances, followed by kitchen furniture. Given their advantage in energy saving, LED lights are the most widely available type of bulbs across different channels, whilst in the case of barbecues success was due to their ease of use and guaranteed performance.

Euromonitor International's Home Furnishings in Italy report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2022 illustrate how market demand is expected to evolve in the medium-term


Product coverage: Indoor Living, Lighting, Outdoor Living.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Home Furnishings market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


HOME FURNISHINGS IN ITALY
Euromonitor International
May 2018
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Slow But Steady Growth Ahead
Kitchen Becoming the Most Important Space To Entertain Guests
Layout Sketching and Product Assembly Important for Customers
Competitive Landscape
Ikea Italia Retail To Rethink Its Relationship With Customers
Between Kitchen and Bathroom, Scavolini SpA Chooses Kitchens
Natuzzi To Focus on Its Own Brand Stores
Category Data
Table 1 Sales of Home Furnishings by Category: Value 2012-2017
Table 2 Sales of Home Furnishings by Category: % Value Growth 2012-2017
Table 3 NBO Company Shares of Home Furnishings: % Value 2013-2017
Table 4 LBN Brand Shares of Home Furnishings: % Value 2014-2017
Table 5 LBN Brand Shares of Light Sources: % Value 2014-2017
Table 6 Distribution of Home Furnishings by Format: % Value 2012-2017
Table 7 Forecast Sales of Home Furnishings by Category: Value 2017-2022
Table 8 Forecast Sales of Home Furnishings by Category: % Value Growth 2017-2022
Executive Summary
Government Stimulus Continues To Support Sales
Real Estate Market Shows Signs of Recovery
Ikea Needs To Simplify the Customer Journey
Online Marketplaces Are A Great Opportunity for Independents
Shopping Experience To Drive Customers To Physical Stores in the Future
Market Data
Table 9 Sales of Home and Garden by Category: Value 2012-2017
Table 10 Sales of Home and Garden by Category: % Value Growth 2012-2017
Table 11 NBO Company Shares of Home and Garden: % Value 2013-2017
Table 12 LBN Brand Shares of Home and Garden: % Value 2014-2017
Table 13 Distribution of Home and Garden by Format: % Value 2012-2017
Table 14 Forecast Sales of Home and Garden by Category: Value 2017-2022
Table 15 Forecast Sales of Home and Garden by Category: % Value Growth 2017-2022
Sources
Summary 1 Research Sources

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