Home care registered a weak performance in terms of value sales during 2016. Fierce competition driven by the strong Swiss franc which led to further drops in average unit prices was one reason for the decrease in value sales of home care. In addition, increased cross-border shopping and low consumer spending in Switzerland also contributed to the negative growth rate in home care. Nevertheless, growth rates of the different home care products varied greatly. Whereas bleach posted a strong decli...
Euromonitor International's Home Care in Switzerland market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.
Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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Get a detailed picture of the Home Care market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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