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Home Care in Algeria

Home Care in Algeria

Home care recorded positive current value growth in 2017, despite the increasing maturity of some categories. Growth in 2017 was driven primarily by rising urbanisation, increasing consumer awareness and lifestyle changes. In Algeria, the growing focus on hygiene and the widening distribution through modern retailing outlets are notable. In addition, the constant increase in the number of women joining the workforce in Algeria plays a significant role in the dynamism of home care, as women are i...

Euromonitor International's Home Care in Algeria market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Home Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


HOME CARE IN ALGERIA
Euromonitor International
February 2018
LIST OF CONTENTS AND TABLES
Executive Summary
Favourable Trends Continue Driving Home Care Sales Growth
Growing Demand for Economy Brands Is Driven by Severe Price Increases
Multinationals Still Dominate, Although Domestic Brands Are Gaining Ground
Independent Small Grocers Continues To Dominate But Modern Retailing Is Growing Faster
Although Slowing Down, Further Growth Is Expected Over the Forecast Period
Market Indicators
Table 1 Households 2012-2017
Market Data
Table 2 Sales of Home Care by Category: Value 2012-2017
Table 3 Sales of Home Care by Category: % Value Growth 2012-2017
Table 4 NBO Company Shares of Home Care: % Value 2013-2017
Table 5 LBN Brand Shares of Home Care: % Value 2014-2017
Table 6 Distribution of Home Care by Format: % Value 2012-2017
Table 7 Distribution of Home Care by Format and Category: % Value 2017
Table 8 Forecast Sales of Home Care by Category: Value 2017-2022
Table 9 Forecast Sales of Home Care by Category: % Value Growth 2017-2022
Sources
Summary 1 Research Sources
Headlines
Prospects
Air Care To Continue Growing But Remain Small
Growth To Slow Down
New Product Developments Will Sustain Growth
Competitive Landscape
SC Johnson & Son Ltd Leads
Multinationals Dominate
Domestic Cophyd Records the Fastest Growth
Category Data
Table 10 Sales of Air Care by Category: Value 2012-2017
Table 11 Sales of Air Care by Category: % Value Growth 2012-2017
Table 12 NBO Company Shares of Air Care: % Value 2013-2017
Table 13 LBN Brand Shares of Air Care: % Value 2014-2017
Table 14 Forecast Sales of Air Care by Category: Value 2017-2022
Table 15 Forecast Sales of Air Care by Category: % Value Growth 2017-2022
Headlines
Prospects
Bleach To Continue Seeing Healthy Growth
Economic Crisis Predicted To Slow Down Bleach's Growth
Bleach Expected To Witness Further Innovation and Diversification
Competitive Landscape
Bleach Is Very Fragmented in Algeria
Bref Remains the Leading Brand
Domestic Brands Are Gaining Share
Category Data
Table 16 Sales of Bleach: Value 2012-2017
Table 17 Sales of Bleach: % Value Growth 2012-2017
Table 18 NBO Company Shares of Bleach: % Value 2013-2017
Table 19 LBN Brand Shares of Bleach: % Value 2014-2017
Table 20 Forecast Sales of Bleach: Value 2017-2022
Table 21 Forecast Sales of Bleach: % Value Growth 2017-2022
Headlines
Prospects
Dishwashing Expected To See Strong Growth
Automatic Dishwashing Grows Fastest
Dishwashing Growth To Slow Down
Competitive Landscape
Hand Dishwashing in Algeria Is Fragmented
Henkel Continues To Lead Dishwashing in Algeria
Automatic Dishwashing in Algeria Is Concentrated
Category Indicators
Table 22 Household Possession of Dishwashers 2012-2017
Category Data
Table 23 Sales of Dishwashing by Category: Value 2012-2017
Table 24 Sales of Dishwashing by Category: % Value Growth 2012-2017
Table 25 NBO Company Shares of Dishwashing: % Value 2013-2017
Table 26 LBN Brand Shares of Dishwashing: % Value 2014-2017
Table 27 Forecast Sales of Dishwashing by Category: Value 2017-2022
Table 28 Forecast Sales of Dishwashing by Category: % Value Growth 2017-2022
Headlines
Prospects
Several Trends To Contribute To Home Insecticides' Growth
A Slowdown in Growth Rates Predicted
Spray/aerosol Insecticides Dominate
Competitive Landscape
Aldar Maintains Its Leading Position in Home Insecticides
Second-placed Groupe Spi-sophia Leads Electric Insecticides
Homes Insecticides Dominated by Domestic Production in Algeria
Category Data
Table 29 Sales of Home Insecticides by Category: Value 2012-2017
Table 30 Sales of Home Insecticides by Category: % Value Growth 2012-2017
Table 31 NBO Company Shares of Home Insecticides: % Value 2013-2017
Table 32 LBN Brand Shares of Home Insecticides: % Value 2014-2017
Table 33 Forecast Sales of Home Insecticides by Category: Value 2017-2022
Table 34 Forecast Sales of Home Insecticides by Category: % Value Growth 2017-2022
Headlines
Prospects
Laundry Care Dominates Home Care in Algeria
Standard Powder Detergents Remains Dominant
Despite Fast Growth, Liquid Detergents Remains in A Niche
Competitive Landscape
Henkel Algérie SpA Leads Laundry Care Due To Strong Brand Recognition
Procter & Gamble Loses Ground Due To Restrictions on Imports
International Brands Dominate, But Challengers Are Strengthening
Category Indicators
Table 35 Household Possession of Washing Machines 2012-2017
Category Data
Table 36 Sales of Laundry Care by Category: Value 2012-2017
Table 37 Sales of Laundry Care by Category: % Value Growth 2012-2017
Table 38 Sales of Laundry Detergents by Category: Value 2012-2017
Table 39 Sales of Laundry Detergents by Category: % Value Growth 2012-2017
Table 40 NBO Company Shares of Laundry Care: % Value 2013-2017
Table 41 LBN Brand Shares of Laundry Care: % Value 2014-2017
Table 42 NBO Company Shares of Laundry Detergents: % Value 2013-2017
Table 43 LBN Brand Shares of Laundry Detergents: % Value 2014-2017
Table 44 Forecast Sales of Laundry Care by Category: Value 2017-2022
Table 45 Forecast Sales of Laundry Care by Category: % Value Growth 2017-2022
Headlines
Prospects
Several Positive Trends Will Sustain Polishes' Growth
Furniture Polish To Remain Dominant
Growth of Polishes To Slow Down
Competitive Landscape
Spring Sarl Continues To Lead Polishes in Algeria
Palc Consolidates Its Second Place
Smaller Players Enter Polishes in Algeria
Category Data
Table 46 Sales of Polishes by Category: Value 2012-2017
Table 47 Sales of Polishes by Category: % Value Growth 2012-2017
Table 48 NBO Company Shares of Polishes: % Value 2013-2017
Table 49 LBN Brand Shares of Polishes: % Value 2014-2017
Table 50 Forecast Sales of Polishes by Category: Value 2017-2022
Table 51 Forecast Sales of Polishes by Category: % Value Growth 2017-2022
Headlines
Prospects
Surface Care To Witness A Positive Performance Over the Forecast Period
Standard and Economy Brands Likely To Gain Ground
Multi-purpose Cleaners To See the Biggest Increase in Actual Value Sales
Competitive Landscape
Henkel Is the Clear Leading Player in Surface Care in Algeria
Competitive Landscape Remains Unchanged
Multinationals Dominate But Domestic Brands' Share Is Growing
Category Data
Table 52 Sales of Surface Care by Category: Value 2012-2017
Table 53 Sales of Surface Care by Category: % Value Growth 2012-2017
Table 54 NBO Company Shares of Surface Care: % Value 2013-2017
Table 55 LBN Brand Shares of Surface Care: % Value 2014-2017
Table 56 Forecast Sales of Surface Care by Category: Value 2017-2022
Table 57 Forecast Sales of Surface Care by Category: % Value Growth 2017-2022
Headlines
Prospects
Toilet Care Expected To Record Healthy Growth
Toilet Liquids Dominates, But Other Categories Are Set To Grow
Growth Constraints Will Moderate Forecast Period Growth
Competitive Landscape
Colgate-Palmolive Continues As Clear Leading Player
Imported Brands Continue Losing Ground
International Brands Lead But Domestic Products Are Gaining Shares
Category Data
Table 58 Sales of Toilet Care by Category: Value 2012-2017
Table 59 Sales of Toilet Care by Category: % Value Growth 2012-2017
Table 60 NBO Company Shares of Toilet Care: % Value 2013-2017
Table 61 LBN Brand Shares of Toilet Care: % Value 2014-2017
Table 62 Forecast Sales of Toilet Care by Category: Value 2017-2022
Table 63 Forecast Sales of Toilet Care by Category: % Value Growth 2017-2022

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