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Home Audio and Cinema in Turkey

Home Audio and Cinema in Turkey

The home audio and cinema category saw declines across the board in 2019. This occurred as products such as hi-fi systems and audio separates were increasingly perceived as old-fashioned by all but the most ardent audio enthusiasts, while products such as digital media player docks were adversely affected by the consumer shift towards alternatives such as wireless speakers. The rise of wireless speakers will continue to cannibalise demand for certain home audio and cinema products, particularly...

Euromonitor International's Home Audio and Cinema in Turkey report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: Audio Separates, Digital Media Player Docks, Hi-Fi Systems, Home Cinema and Speaker Systems, Other Home Audio and Cinema, Speakers.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Home Audio and Cinema market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


Home Audio and Cinema in Turkey
Euromonitor International
August 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Overall Category Performance Suffers As Consumers Shifts To More Modern Alternatives
Soundbars To Benefit From Lengthening TV Replacement Cycles
Discounters and Internet Retailing Set To Gain Distribution Volume Share
Competitive Landscape
Lg Loses Share As Samsung Expands Distribution
Lg, Samsung and Philips May Have To Fend Off Domestic Competition
Domestic Players Set To Gain Share
Category Data
Table 1 Sales of Home Audio and Cinema by Category: Volume 2014-2019
Table 2 Sales of Home Audio and Cinema by Category: Value 2014-2019
Table 3 Sales of Home Audio and Cinema by Category: % Volume Growth 2014-2019
Table 4 Sales of Home Audio and Cinema by Category: % Value Growth 2014-2019
Table 5 NBO Company Shares of Home Audio and Cinema: % Volume 2015-2019
Table 6 LBN Brand Shares of Home Audio and Cinema: % Volume 2016-2019
Table 7 Distribution of Home Audio and Cinema by Channel: % Volume 2014-2019
Table 8 Forecast Sales of Home Audio and Cinema by Category: Volume 2019-2024
Table 9 Forecast Sales of Home Audio and Cinema by Category: Value 2019-2024
Table 10 Forecast Sales of Home Audio and Cinema by Category: % Volume Growth 2019-2024
Table 11 Forecast Sales of Home Audio and Cinema by Category: % Value Growth 2019-2024
Executive Summary
Spending Power and Broadband Penetration Key To Market Performance
Replacement Cycles Lengthen As Consumer Spending Power Is Constrained
Competition Intensifies Across the Board, Black Market Products Represent A Threat
Online and Discounters Set To Become Increasingly Important
Price To Remain Key, With Local Players Set To Gain Share
Market Data
Table 12 Sales of Consumer Electronics by Category: Volume 2014-2019
Table 13 Sales of Consumer Electronics by Category: Value 2014-2019
Table 14 Sales of Consumer Electronics by Category: % Volume Growth 2014-2019
Table 15 Sales of Consumer Electronics by Category: % Value Growth 2014-2019
Table 16 NBO Company Shares of Consumer Electronics: % Volume 2015-2019
Table 17 LBN Brand Shares of Consumer Electronics: % Volume 2016-2019
Table 18 Distribution of Consumer Electronics by Channel: % Volume 2014-2019
Table 19 Forecast Sales of Consumer Electronics by Category: Volume 2019-2024
Table 20 Forecast Sales of Consumer Electronics by Category: Value 2019-2024
Table 21 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2019-2024
Table 22 Forecast Sales of Consumer Electronics by Category: % Value Growth 2019-2024
Sources
Summary 1 Research Sources

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