Holsten-Brauerei AG in Alcoholic Drinks (Saudi Arabia)
Holsten-Brauerei aims to build its consumer base in the country by focusing its marketing campaigns on on-trade channels, as well as continuing to introduce new flavours and marketing them within off-trade channels through multipacks and in-store promotions. In addition, the company continuously works on packaging innovation for packaging labels, closures and bottles.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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