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Hisense Group in Consumer Appliances (World)

Hisense Group in Consumer Appliances (World)

Hisense Group is a Chinese global conglomerate. Hisense Kelon Electrical Holdings Co Ltd represents its appliances business with three key brands: Hisense, Kelon and Ronshen. Among all categories, Hisense focuses on refrigeration appliances and air conditioners, as well invests in home laundry appliances for growth. To aid global expansion, Hisense has been active in sponsoring global sports events such as UEFA Euro 2016 and increasing production capacity in Middle East and Africa. Please enter...

Euromonitor International’s Hisense Group in Consumer Appliances (World) Company Profile offers detailed strategic analysis of the company’s business, examining its performance in the Consumer Appliances industry. The report examines company shares by region and sector, product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.

Product coverage: Major Appliances, Small Appliances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Consumer Appliances market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Hisense Group in Consumer Appliances (World)
Euromonitor International
January 2017
Strategic Evaluation
Competitive Positioning
Market Assessment
Geographic and Category Opportunities
Brand Strategy
Report Definitions

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