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Herbal/Traditional Products in Romania

Herbal/Traditional Products in Romania

The rising interest in herbal/traditional treatments and the rejection of synthetic products by a large pool of more educated consumers in Romania resulted in rising demand for herbal/traditional medicines and dietary supplements. Even during the crisis, sales did not decline due to the preference of Romanians for medicines without chemical contents and side effects. Herbal/traditional products remained marginally cheaper compared to standard counterparts which made them more appealing to price-...

Euromonitor International's Herbal/Traditional Products in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Herbal/Traditional Cough, Cold and Allergy (Hay Fever) Remedies, Herbal/Traditional Dermatologicals, Herbal/Traditional Dietary Supplements, Herbal/Traditional Digestive Remedies, Herbal/Traditional Paediatric Dietary Supplements, Herbal/Traditional Sleep Aids, Herbal/Traditional Tonics, Herbal/Traditional Topical Analgesics.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Herbal/Traditional Products market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


HERBAL/TRADITIONAL PRODUCTS IN ROMANIA
Euromonitor International
October 2017
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Herbal/traditional Products in Romania Sees Healthy Growth in 2017
Growing Demand for Manufacturers To Substantiate Claims With Research
Herbal/traditional Digestive Remedies - the Fastest Growing Category in 2017
Competitive Landscape
Herbal/traditional Products Is Fragmented
Looking Ahead
Mature But Still Evolving
Category Data
Table 1 Sales of Herbal/Traditional Products by Category: Value 2012-2017
Table 2 Sales of Herbal/Traditional Products by Category: % Value Growth 2012-2017
Table 3 NBO Company Shares of Herbal/Traditional Products: % Value 2013-2017
Table 4 LBN Brand Shares of Herbal/Traditional Products: % Value 2014-2017
Table 5 Forecast Sales of Herbal/Traditional Products by Category: Value 2017-2022
Table 6 Forecast Sales of Herbal/Traditional Products by Category: % Value Growth 2017-2022
Executive Summary
Consumer Health Faces Legislative Chaos and Patients Without Medicines
Self Medication in Romania
Counterfeit Medicine Problem Persists in Romania
Continued Dominance of Chemists/pharmacies in Romania
Continued Growth of Consumer Health in the Forecast Period
Market Indicators
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2012-2017
Table 8 Life Expectancy at Birth 2012-2017
Market Data
Table 9 Sales of Consumer Health by Category: Value 2012-2017
Table 10 Sales of Consumer Health by Category: % Value Growth 2012-2017
Table 11 NBO Company Shares of Consumer Health: % Value 2013-2017
Table 12 LBN Brand Shares of Consumer Health: % Value 2014-2017
Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2012-2017
Table 14 Distribution of Consumer Health by Format: % Value 2012-2017
Table 15 Distribution of Consumer Health by Format and Category: % Value 2017
Table 16 Forecast Sales of Consumer Health by Category: Value 2017-2022
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2017-2022
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self Medication/self-care and Preventive Medicine
Sources
Summary 1 Research Sources

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