Market Research Logo

Herbal/Traditional Products in Austria

Herbal/Traditional Products in Austria

Being one of the Alpine countries and one of the developed countries of the EU, Austria is a country with many areas of preserved nature. The country and its inhabitants strongly focus on the protection of their natural resources. Austrians, thus, strongly cherish natural products and perceive them as not only ethical, but also healthy. A similar attitude is noticeable in many fmcg markets in Austria as well as in consumer health. Austria has been, for instance, one of the pioneers of organic fo...

Euromonitor International's Herbal/Traditional Products in Austria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Herbal/Traditional Cough, Cold and Allergy (Hay Fever) Remedies, Herbal/Traditional Dermatologicals, Herbal/Traditional Dietary Supplements, Herbal/Traditional Digestive Remedies, Herbal/Traditional Paediatric Dietary Supplements, Herbal/Traditional Sleep Aids, Herbal/Traditional Tonics, Herbal/Traditional Topical Analgesics.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Herbal/Traditional Products market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


HERBAL/TRADITIONAL PRODUCTS IN AUSTRIA
Euromonitor International
October 2017
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Austrians' Growing Health Awareness Continues To Benefit Herbal/traditional Products
Growing Availability of Herbal/traditional Products Across Austria
Competitive Landscape
Global Players Continue To Dominate
Potential Gain for Domestic Manufacturers Over the Forecast Period
Much Potential in the V-label
Category Data
Table 1 Sales of Herbal/Traditional Products by Category: Value 2012-2017
Table 2 Sales of Herbal/Traditional Products by Category: % Value Growth 2012-2017
Table 3 NBO Company Shares of Herbal/Traditional Products: % Value 2013-2017
Table 4 LBN Brand Shares of Herbal/Traditional Products: % Value 2014-2017
Table 5 Forecast Sales of Herbal/Traditional Products by Category: Value 2017-2022
Table 6 Forecast Sales of Herbal/Traditional Products by Category: % Value Growth 2017-2022
Executive Summary
Good Overall Performance Despite Still Conservative Attitudes Towards Self-medication
Austrian Consumers Demand More Natural, Vegan and Herbal Products
Strong Competition Between Global and Domestic Players Adds Dynamism To Consumer Health
Pharmacies Dominate Distribution While Internet Retailing Continues To Increase
Steady Course for Overall Consumer Health Over the Forecast Period
Market Indicators
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2012-2017
Table 8 Life Expectancy at Birth 2012-2017
Market Data
Table 9 Sales of Consumer Health by Category: Value 2012-2017
Table 10 Sales of Consumer Health by Category: % Value Growth 2012-2017
Table 11 NBO Company Shares of Consumer Health: % Value 2013-2017
Table 12 LBN Brand Shares of Consumer Health: % Value 2014-2017
Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2012-2017
Table 14 Distribution of Consumer Health by Format: % Value 2012-2017
Table 15 Distribution of Consumer Health by Format and Category: % Value 2017
Table 16 Forecast Sales of Consumer Health by Category: Value 2017-2022
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2017-2022
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Switches
Summary 1 OTC: Switches 2016-2017
Sources
Summary 2 Research Sources

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook

Share this report