Henkel Nederland BV in Beauty and Personal Care (Netherlands)
Henkel Nederland’s strategy is to further strengthen the position of its leading brands in the Netherlands by introducing new innovations and increasing its targeted marketing efforts to enhance awareness of its products and brands amongst consumers. The company also plans to focus on sustainability issues in its products whilst providing affordable and products which are easy to use.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Fragrances, Hair Care, Mass Beauty and Personal Care, Men's Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Beauty and Personal Care, Sets/Kits, Skin Care, Sun Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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