Henkel Ibérica SA in Home Care (Spain)
According to company sources, Henkel is immersed in a new logistics strategy called “One!GSC”. According to this strategy, the group no longer operates in three divisions (cosmetics, adhesives and detergents) but as a whole. Moreover, much in line with 2015, the company will continue to consolidate the acquired business of Spotless Group SAS (Cucal, Baygon, Iba). The acquisition of these brands will support the presence of the company in categories such as home insecticides where its importance...
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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