Heilan Home Co Ltd in Retailing (China)
In order to cope with the increasingly intense competition in apparel and footwear, Heilan Home continues to consolidate its advantage in lower-tier cities; at the same time actively expanding to first- and second-tier cities. Regarding its product line, the company spares no effort to develop more fashionable styles to cater to the younger generation. In addition, the company continues to further develop the high quality-price ratio of its products. Furthermore, in view of the booming developme...
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Non-Store Retailing, Store-based Retailing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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