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Health and Wellness in New Zealand

Health and Wellness in New Zealand

Health and wellness concerns and widening access to dietary and nutritional information have made local consumers increasingly conscious of what they eat and drink. The Healthy Star Rating System introduced during the review period continued to influence sales and help consumers make healthier choices, with product reformulations and packaging updates increasingly incorporating health and wellness attributes. Health and wellness was also a driving factor in consumer demand and consumption leadin...

Euromonitor International's Health and Wellness in New Zealand report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2014-2018, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Focus Categories by Key Functional Ingredients, Health and Wellness by Category, Health and Wellness by Type, Health Wellness by Prime Positioning.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Health and Wellness market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


Health and Wellness in New Zealand
Euromonitor International
June 2019
LIST OF CONTENTS AND TABLES
Executive Summary
Positive Growth for Health and Wellness in 2018
Healthy and Natural Ingredients Are the Most Prolific Trends
New Product Developments Boost Shares of Leading Multinationals
Modern Grocery Retailers Characterise Distribution
Positive Forecast Period Growth Likely for Hw Products Despite Slowdown in Some Categories
Market Data
Table 1 Sales of Health and Wellness by Type: Value 2013-2018
Table 2 Sales of Health and Wellness by Type: % Value Growth 2013-2018
Table 3 Sales of Health and Wellness by Category: Value 2013-2018
Table 4 Sales of Health and Wellness by Category: % Value Growth 2013-2018
Table 5 Sales of Health and Wellness by Prime Positioning: Value 2013-2018
Table 6 Sales of Health and Wellness by Prime Positioning: % Value Growth 2013-2018
Table 7 NBO Company Shares of Health and Wellness: % Value 2014-2018
Table 8 LBN Brand Shares of Health and Wellness: % Value 2015-2018
Table 9 Distribution of Health and Wellness by Format: % Value 2013-2018
Table 10 Distribution of Health and Wellness by Format and Category: % Value 2018
Table 11 Forecast Sales of Health and Wellness by Type: Value 2018-2023
Table 12 Forecast Sales of Health and Wellness by Type: % Value Growth 2018-2023
Table 13 Forecast Sales of Health and Wellness by Category: Value 2018-2023
Table 14 Forecast Sales of Health and Wellness by Category: % Value Growth 2018-2023
Table 15 Forecast Sales of Health and Wellness by Prime Positioning: Value 2018-2023
Table 16 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2018-2023
Sources
Summary 1 Research Sources
Headlines
Prospects
Industry Players Reformulate Recipes With Reduced-sugar Variants
Mixed Performance of Reduced Caffeine
Natural Ingredients Expected To Grow the Category
Competitive Landscape
Category Share Growth for Coca-Cola Amatil
Unilever Gains Share
Frucor Suntory Experiences Some Share Erosion
Category Data
Table 17 Sales of BFY Beverages by Category: Value 2013-2018
Table 18 Sales of BFY Beverages by Category: % Value Growth 2013-2018
Table 19 NBO Company Shares of BFY Beverages: % Value 2014-2018
Table 20 LBN Brand Shares of BFY Beverages: % Value 2015-2018
Table 21 Distribution of BFY Beverages by Format: % Value 2013-2018
Table 22 Forecast Sales of BFY Beverages by Category: Value 2018-2023
Table 23 Forecast Sales of BFY Beverages by Category: % Value Growth 2018-2023
Headlines
Prospects
Increasing Competition To Place Pressure on Growth
Reduced-fat Ice Cream Expected To Continue To Perform Well
Stevia Penetration To Continue To Increase
Competitive Landscape
Fonterra Brands Leads
Goodman Fielder Shines in Reduced
Healthy Star Rating System Continuing To Influence
Category Data
Table 24 Sales of BFY Packaged Food by Category: Value 2013-2018
Table 25 Sales of BFY Packaged Food by Category: % Value Growth 2013-2018
Table 26 NBO Company Shares of BFY Packaged Food: % Value 2014-2018
Table 27 LBN Brand Shares of BFY Packaged Food: % Value 2015-2018
Table 28 Distribution of BFY Packaged Food by Format: % Value 2013-2018
Table 29 Forecast Sales of BFY Packaged Food by Category: Value 2018-2023
Table 30 Forecast Sales of BFY Packaged Food by Category: % Value Growth 2018-2023
Headlines
Prospects
Ff Tea Maintains A Strong Performance
Added-value Developments in Water Boost Growth
Energy Drinks Go Natural
Competitive Landscape
Frucor Suntory Continues To Lead
Further Losses for Nestlé
Bayer An Unlikely New Entrant
Category Data
Table 31 Sales of Fortified/Functional Beverages by Category: Value 2013-2018
Table 32 Sales of Fortified/Functional Beverages by Category: % Value Growth 2013-2018
Table 33 Key Functional Ingredients in Fortified/Functional Bottled Water: % Value 2013-2018
Table 34 NBO Company Shares of Fortified/Functional Beverages: % Value 2014-2018
Table 35 LBN Brand Shares of Fortified/Functional Beverages: % Value 2015-2018
Table 36 Distribution of Fortified/Functional Beverages by Format: % Value 2013-2018
Table 37 Forecast Sales of Fortified/Functional Beverages by Category: Value 2018-2023
Table 38 Forecast Sales of Fortified/Functional Beverages by Category: % Value Growth 2018-2023
Headlines
Prospects
Dairy Categories the Largest
Ff Gum Exhibits Strongest Value Growth
Stable Growth Continues
Competitive Landscape
Fonterra Brands Leads in Ff Packaged Food
Goodman Fielder Ranks Second in Ff Dairy
Competition Causing Repositioning
Category Data
Table 39 Sales of Fortified/Functional Packaged Food by Category: Value 2013-2018
Table 40 Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2013-2018
Table 41 Key Functional Ingredients in Fortified/Functional Breakfast Cereals: % Value 2013-2018
Table 42 Key Functional Ingredients in Fortified/Functional Bread: % Value 2013-2018
Table 43 Key Functional Ingredients in Fortified/Functional Sugar Confectionery: % Value 2013-2018
Table 44 Key Functional Ingredients in Fortified/Functional Milk: % Value 2013-2018
Table 45 Sales of Fortified/Functional Yoghurt by Standard Fat vs Reduced Fat: % Value 2013-2018
Table 46 NBO Company Shares of Fortified/Functional Packaged Food: % Value 2014-2018
Table 47 LBN Brand Shares of Fortified/Functional Packaged Food: % Value 2015-2018
Table 48 LBN Brand Shares of Fortified/Functional Bread: % Value 2015-2018
Table 49 Distribution of Fortified/Functional Packaged Food by Format: % Value 2013-2018
Table 50 Forecast Sales of Fortified/Functional Packaged Food by Category: Value 2018-2023
Table 51 Forecast Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2018-2023
Headlines
Prospects
Lifestyle Considerations Driving Growth
Npd Activity Driving Growth Within Free From Lactose
Free From Gluten Segmentation Increases
Competitive Landscape
Nutricia Continues To Lead
Free From Gluten Drives Goodman Fielder Performance
Nestlé Ranks Third
Category Data
Table 52 Sales of Free From by Category: Value 2013-2018
Table 53 Sales of Free From by Category: % Value Growth 2013-2018
Table 54 NBO Company Shares of Free From: % Value 2014-2018
Table 55 LBN Brand Shares of Free From: % Value 2015-2018
Table 56 Distribution of Free From by Format: % Value 2013-2018
Table 57 Forecast Sales of Free From by Category: Value 2018-2023
Table 58 Forecast Sales of Free From by Category: % Value Growth 2018-2023
Headlines
Prospects
Focusing on Children's Health
Nh Fruit/herbal Tea Achieves Strong Growth
Chilled Nh Fruit/vegetable Juice Outstrips Shelf Stable Alternatives
Competitive Landscape
Frucor Remains the Leader
Domestic Tea Companies Face Increasing Competition From Twinings
Local Company Offers Healthy Processing
Category Data
Table 59 Sales of NH Beverages by Category: Value 2013-2018
Table 60 Sales of NH Beverages by Category: % Value Growth 2013-2018
Table 61 NBO Company Shares of NH Beverages: % Value 2014-2018
Table 62 LBN Brand Shares of NH Beverages: % Value 2015-2018
Table 63 Distribution of NH Beverages by Format: % Value 2013-2018
Table 64 Forecast Sales of NH Beverages by Category: Value 2018-2023
Table 65 Forecast Sales of NH Beverages by Category: % Value Growth 2018-2023
Headlines
Prospects
Npd Activity Driving Growth
Nh Rice and Nh Olive Oil Strongest Performers
Nh Fruit and Nut Bars Performing Poorly
Competitive Landscape
Sanitarium Maintains Its Lead
Goodman Fielder Continues To Lead
Private Label Penetrates Nh Packaged Food at A High Level
Category Data
Table 66 Sales of NH Packaged Food by Category: Value 2013-2018
Table 67 Sales of NH Packaged Food by Category: % Value Growth 2013-2018
Table 68 NBO Company Shares of NH Packaged Food: % Value 2014-2018
Table 69 LBN Brand Shares of NH Packaged Food: % Value 2015-2018
Table 70 Distribution of NH Packaged Food by Format: % Value 2013-2018
Table 71 Forecast Sales of NH Packaged Food by Category: Value 2018-2023
Table 72 Forecast Sales of NH Packaged Food by Category: % Value Growth 2018-2023
Headlines
Prospects
Organic Coffee Boosts Hot Drinks
Ongoing Development of Niche Organic Tea Category
Macro Organic Stimulates Sales of Chocolate-based Flavoured Powder Drinks
Competitive Landscape
Jacobs Douwe Egberts Retains Lead Though Share Declines
the Better Drinks Co Leads in Soft Drinks
Further Share Gains for Progressive Enterprises
Category Data
Table 73 Sales of Organic Beverages by Category: Value 2013-2018
Table 74 Sales of Organic Beverages by Category: % Value Growth 2013-2018
Table 75 NBO Company Shares of Organic Beverages: % Value 2014-2018
Table 76 LBN Brand Shares of Organic Beverages: % Value 2015-2018
Table 77 Distribution of Organic Beverages by Format: % Value 2013-2018
Table 78 Forecast Sales of Organic Beverages by Category: Value 2018-2023
Table 79 Forecast Sales of Organic Beverages by Category: % Value Growth 2018-2023
Headlines
Prospects
Increasing Distribution and Market Penetration To Drive Growth
Organic Milk Strongest Performer
Certification Scheme Expected To Be Explored
Competitive Landscape
Goodman Fields Leads Category
Local Player Ceres Performing Well in the Organic Field
Private Label Penetration Continues To Grow
Category Data
Table 80 Sales of Organic Packaged Food by Category: Value 2013-2018
Table 81 Sales of Organic Packaged Food by Category: % Value Growth 2013-2018
Table 82 NBO Company Shares of Organic Packaged Food: % Value 2014-2018
Table 83 LBN Brand Shares of Organic Packaged Food: % Value 2015-2018
Table 84 Distribution of Organic Packaged Food by Format: % Value 2013-2018
Table 85 Forecast Sales of Organic Packaged Food by Category: Value 2018-2023
Table 86 Forecast Sales of Organic Packaged Food by Category: % Value Growth 2018-2023

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