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Health and Wellness in New Zealand

Health and Wellness in New Zealand

In 2017, health and wellness continued to be a driving factor in new product development and consumer demand and consumption. In value terms, health and wellness beverages recorded double the growth in 2017 compared with 2016, which was higher than the overall non-alcoholic drinks’ value growth for 2017. Driving factors continued to be reduced, alternative or no sugar drinks, natural and better for you and organic drinks, which continued to show strong growth, particularly in hot drinks.

Euromonitor International's Health and Wellness in New Zealand report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2013-2017, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Focus Categories by Key Functional Ingredients, Health and Wellness by Category, Health and Wellness by Type, Health Wellness by Prime Positioning.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Health and Wellness market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


HEALTH AND WELLNESS IN NEW ZEALAND
Euromonitor International
May 2018
LIST OF CONTENTS AND TABLES
Executive Summary
Health and Wellness Drives Beverage Development
Organic Hot Drinks Continues To Develop
Frucor Suntory Ltd Remains the Leader
Supermarkets Lead Distribution
Higher Growth Than Category Average Expected
Market Data
Table 1 Sales of Health and Wellness by Type: Value 2012-2017
Table 2 Sales of Health and Wellness by Type: % Value Growth 2012-2017
Table 3 Sales of Health and Wellness by Category: Value 2012-2017
Table 4 Sales of Health and Wellness by Category: % Value Growth 2012-2017
Table 5 Sales of Health and Wellness by Prime Positioning: Value 2012-2017
Table 6 Sales of Health and Wellness by Prime Positioning: % Value Growth 2012-2017
Table 7 NBO Company Shares of Health and Wellness: % Value 2013-2017
Table 8 LBN Brand Shares of Health and Wellness: % Value 2014-2017
Table 9 Distribution of Health and Wellness by Format: % Value 2012-2017
Table 10 Distribution of Health and Wellness by Format and Category: % Value 2017
Table 11 Forecast Sales of Health and Wellness by Type: Value 2017-2022
Table 12 Forecast Sales of Health and Wellness by Type: % Value Growth 2017-2022
Table 13 Forecast Sales of Health and Wellness by Category: Value 2017-2022
Table 14 Forecast Sales of Health and Wellness by Category: % Value Growth 2017-2022
Table 15 Forecast Sales of Health and Wellness by Prime Positioning: Value 2017-2022
Table 16 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2017-2022
Definitions
Sources
Summary 1 Research Sources
Headlines
Prospects
Less Sugar Continues To Drive the Category
Reduced Caffeine Development in Hot Drinks
Natural Ingredients Expected To Grow the Category
Competitive Landscape
Coca-Cola Committed To Healthier Drinks
Unilever Gains Share
Frucor Remains Strong
Category Data
Table 17 Sales of BFY Beverages by Category: Value 2012-2017
Table 18 Sales of BFY Beverages by Category: % Value Growth 2012-2017
Table 19 NBO Company Shares of BFY Beverages: % Value 2013-2017
Table 20 LBN Brand Shares of BFY Beverages: % Value 2014-2017
Table 21 Distribution of BFY Beverages by Format: % Value 2012-2017
Table 22 Forecast Sales of BFY Beverages by Category: Value 2017-2022
Table 23 Forecast Sales of BFY Beverages by Category: % Value Growth 2017-2022
Headlines
Prospects
New Product Development Drives Growth
Reduced Fat Ice Cream Maintains the Fastest Growth
Stevia Usage Grows
Competitive Landscape
Fonterra Brands Remains the Leading Player
Dairy Drives Goodman Fielder Performance
Health Star Ratings Influence New Product Development Strategies
Category Data
Table 24 Sales of BFY Packaged Food by Category: Value 2012-2017
Table 25 Sales of BFY Packaged Food by Category: % Value Growth 2012-2017
Table 26 NBO Company Shares of BFY Packaged Food: % Value 2013-2017
Table 27 LBN Brand Shares of BFY Packaged Food: % Value 2014-2017
Table 28 Distribution of BFY Packaged Food by Format: % Value 2012-2017
Table 29 Forecast Sales of BFY Packaged Food by Category: Value 2017-2022
Table 30 Forecast Sales of BFY Packaged Food by Category: % Value Growth 2017-2022
Headlines
Prospects
Tea Performs Well
Water Developments Add Value
Energy Drinks Go Natural
Competitive Landscape
Frucor Suntory Continues To Lead
Nestlé Loses Share
Bayer An Unlikely New Entrant
Category Data
Table 31 Sales of Fortified/Functional Beverages by Category: Value 2012-2017
Table 32 Sales of Fortified/Functional Beverages by Category: % Value Growth 2012-2017
Table 33 Key Functional Ingredients in Fortified/Functional Bottled Water: % Value 2012-2017
Table 34 NBO Company Shares of Fortified/Functional Beverages: % Value 2013-2017
Table 35 LBN Brand Shares of Fortified/Functional Beverages: % Value 2014-2017
Table 36 Distribution of Fortified/Functional Beverages by Format: % Value 2012-2017
Table 37 Forecast Sales of Fortified/Functional Beverages by Category: Value 2017-2022
Table 38 Forecast Sales of Fortified/Functional Beverages by Category: % Value Growth 2017-2022
Headlines
Prospects
New Product Development Boosts Growth
Ff Sugar-free Chewing Gum Maintains Its Good Performance
Ff Breakfast Cereals Maintains Significant Value Share
Competitive Landscape
Goodman Fielder Remains the Leading Player
Fonterra Brands Just Maintains Second Position
Competition Sees Brand Repositioning
Category Data
Table 39 Sales of Fortified/Functional Packaged Food by Category: Value 2012-2017
Table 40 Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2012-2017
Table 41 Key Functional Ingredients in Fortified/Functional Breakfast Cereals: % Value 2012-2017
Table 42 Key Functional Ingredients in Fortified/Functional Bread: % Value 2012-2017
Table 43 Key Functional Ingredients in Fortified/Functional Sugar Confectionery: % Value 2012-2017
Table 44 Key Functional Ingredients in Fortified/Functional Milk: % Value 2012-2017
Table 45 Sales of Fortified/Functional Dairy-based Yoghurt by Standard Fat vs Reduced Fat: % Value 2012-2017
Table 46 NBO Company Shares of Fortified/Functional Packaged Food: % Value 2013-2017
Table 47 LBN Brand Shares of Fortified/Functional Packaged Food: % Value 2014-2017
Table 48 LBN Brand Shares of Fortified/Functional Bread: % Value 2014-2017
Table 49 Distribution of Fortified/Functional Packaged Food by Format: % Value 2012-2017
Table 50 Forecast Sales of Fortified/Functional Packaged Food by Category: Value 2017-2022
Table 51 Forecast Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2017-2022
Headlines
Prospects
Free From Records the Fastest Growth
Free From Lactose Dairy Is A Strong Performer
Lifestyle Trends Drive Free From Gluten Growth
Competitive Landscape
Nutricia Ltd Continues To Lead Free From
Goodman Fielder Holds Firm in Second Place
Infant Formula Presence Drives Nestlé Performance
Category Data
Table 52 Sales of Free From by Category: Value 2012-2017
Table 53 Sales of Free From by Category: % Value Growth 2012-2017
Table 54 NBO Company Shares of Free From: % Value 2013-2017
Table 55 LBN Brand Shares of Free From: % Value 2014-2017
Table 56 Distribution of Free From by Format: % Value 2012-2017
Table 57 Forecast Sales of Free From by Category: Value 2017-2022
Table 58 Forecast Sales of Free From by Category: % Value Growth 2017-2022
Headlines
Prospects
Focusing on Children's Health
Fruit and Herbal Teas Seen As Naturally Good
Growth in 100% Not From Concentrate Juice
Competitive Landscape
Frucor Remains the Leader
Domestic Tea Companies Perform Well
Local Company Offers Healthy Processing
Category Data
Table 59 Sales of NH Beverages by Category: Value 2012-2017
Table 60 Sales of NH Beverages by Category: % Value Growth 2012-2017
Table 61 NBO Company Shares of NH Beverages: % Value 2013-2017
Table 62 LBN Brand Shares of NH Beverages: % Value 2014-2017
Table 63 Distribution of NH Beverages by Format: % Value 2012-2017
Table 64 Forecast Sales of NH Beverages by Category: Value 2017-2022
Table 65 Forecast Sales of NH Beverages by Category: % Value Growth 2017-2022
Headlines
Prospects
Innovation and New Products Drive Value Sales
Nh Olive Oil Is the Strongest Performer
Nh Cereal Bars Registers A Weak Performance
Competitive Landscape
the Sanitarium Health Food Company Is the Leading Player
Goodman Fielder Remains in Second Place
Private Label Exerts A Strong Presence
Category Data
Table 66 Sales of NH Packaged Food by Category: Value 2012-2017
Table 67 Sales of NH Packaged Food by Category: % Value Growth 2012-2017
Table 68 NBO Company Shares of NH Packaged Food: % Value 2013-2017
Table 69 LBN Brand Shares of NH Packaged Food: % Value 2014-2017
Table 70 Distribution of NH Packaged Food by Format: % Value 2012-2017
Table 71 Forecast Sales of NH Packaged Food by Category: Value 2017-2022
Table 72 Forecast Sales of NH Packaged Food by Category: % Value Growth 2017-2022
Headlines
Prospects
Organic Coffee Boosts Hot Drinks
Organic Green Tea Develops
Organic Chocolate-based Hot Drinks Introduced
Competitive Landscape
Jde New Leader in Organic
the Better Drinks Co Leads in Soft Drinks
Progressive Enterprises Ltd Gains Share
Category Data
Table 73 Sales of Organic Beverages by Category: Value 2012-2017
Table 74 Sales of Organic Beverages by Category: % Value Growth 2012-2017
Table 75 NBO Company Shares of Organic Beverages: % Value 2013-2017
Table 76 LBN Brand Shares of Organic Beverages: % Value 2014-2017
Table 77 Distribution of Organic Beverages by Format: % Value 2012-2017
Table 78 Forecast Sales of Organic Beverages by Category: Value 2017-2022
Table 79 Forecast Sales of Organic Beverages by Category: % Value Growth 2017-2022
Headlines
Prospects
Strong New Product Development Activity Drives Growth
Organic Standard Milk Is A Strong Performer
Lack of Certification Scheme Is Expected To Be Challenged
Competitive Landscape
Fonterra Brands Is Well Placed for Growth
Strong Local Presence for Ceres
Private Label Penetration Increases
Category Data
Table 80 Sales of Organic Packaged Food by Category: Value 2012-2017
Table 81 Sales of Organic Packaged Food by Category: % Value Growth 2012-2017
Table 82 NBO Company Shares of Organic Packaged Food: % Value 2013-2017
Table 83 LBN Brand Shares of Organic Packaged Food: % Value 2014-2017
Table 84 Distribution of Organic Packaged Food by Format: % Value 2012-2017
Table 85 Forecast Sales of Organic Packaged Food by Category: Value 2017-2022
Table 86 Forecast Sales of Organic Packaged Food by Category: % Value Growth 2017-2022

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