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Health and Wellness in Colombia

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HEALTH AND WELLNESS IN COLOMBIA
Euromonitor International
June 2018
LIST OF CONTENTS AND TABLES
Executive Summary
Mindful Consumption Drives Growth of Many Health and Wellness Products
Free From Products Witness Strong Growth
Dairy Companies Lead in Health and Wellness
Modern Retailers Give Visibility To Health and Wellness Products
Promising Prospects for Hw
Market Data
Table 1 Sales of Health and Wellness by Type: Value 2012-2017
Table 2 Sales of Health and Wellness by Type: % Value Growth 2012-2017
Table 3 Sales of Health and Wellness by Category: Value 2012-2017
Table 4 Sales of Health and Wellness by Category: % Value Growth 2012-2017
Table 5 Sales of Health and Wellness by Prime Positioning: Value 2012-2017
Table 6 Sales of Health and Wellness by Prime Positioning: % Value Growth 2012-2017
Table 7 NBO Company Shares of Health and Wellness: % Value 2013-2017
Table 8 LBN Brand Shares of Health and Wellness: % Value 2014-2017
Table 9 Distribution of Health and Wellness by Format: % Value 2012-2017
Table 10 Distribution of Health and Wellness by Format and Category: % Value 2017
Table 11 Forecast Sales of Health and Wellness by Type: Value 2017-2022
Table 12 Forecast Sales of Health and Wellness by Type: % Value Growth 2017-2022
Table 13 Forecast Sales of Health and Wellness by Category: Value 2017-2022
Table 14 Forecast Sales of Health and Wellness by Category: % Value Growth 2017-2022
Table 15 Forecast Sales of Health and Wellness by Prime Positioning: Value 2017-2022
Table 16 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2017-2022
Sources
Summary 1 Research Sources
Headlines
Prospects
Bfy Reduced Sugar Soft Drinks Remains the Largest Category
Manufacturers Voluntarily Reduce the Sugar Content of Brands
the Colombian Sweet Palate Challenges Reduced Sugar in Other Hot Drinks
Competitive Landscape
Fomento Económico Mexicano Slips To Sixth Place
Postobón Takes First Place
Bfy Hot Drinks Characterised by Coffee Companies
Category Data
Table 17 Sales of BFY Beverages by Category: Value 2012-2017
Table 18 Sales of BFY Beverages by Category: % Value Growth 2012-2017
Table 19 NBO Company Shares of BFY Beverages: % Value 2013-2017
Table 20 LBN Brand Shares of BFY Beverages: % Value 2014-2017
Table 21 Distribution of BFY Beverages by Format: % Value 2012-2017
Table 22 Forecast Sales of BFY Beverages by Category: Value 2017-2022
Table 23 Forecast Sales of BFY Beverages by Category: % Value Growth 2017-2022
Headlines
Prospects
Retailers Are More Involved in Category Recommendation
Consumers Hold More Sway in Controlling the Advertising of unhealthy Products
Official Nutritional Survey Urges the Adoption of Healthier Lifestyles
Competitive Landscape
Cooperativa Remains in the Lead Thanks To Reduced Fat Dairy
Most Companies in the Category Compete in Reduced Fat Dairy
Non-dairy Companies Compete for Share
Category Data
Table 24 Sales of BFY Packaged Food by Category: Value 2012-2017
Table 25 Sales of BFY Packaged Food by Category: % Value Growth 2012-2017
Table 26 NBO Company Shares of BFY Packaged Food: % Value 2013-2017
Table 27 LBN Brand Shares of BFY Packaged Food: % Value 2014-2017
Table 28 Distribution of BFY Packaged Food by Format: % Value 2012-2017
Table 29 Forecast Sales of BFY Packaged Food by Category: Value 2017-2022
Table 30 Forecast Sales of BFY Packaged Food by Category: % Value Growth 2017-2022
Headlines
Prospects
Limited Growth for Fortified/functional Beverages
Fortified/functional Beverages Witnesses Low Levels of Innovation
Ff Energy Drinks Thrive
Competitive Landscape
Quala Continues To Lead
Postobón in Second Place
Category Data
Table 31 Sales of Fortified/Functional Beverages by Category: Value 2012-2017
Table 32 Sales of Fortified/Functional Beverages by Category: % Value Growth 2012-2017
Table 33 Key Functional Ingredients in Fortified/Functional Bottled Water: % Value 2012-2017
Table 34 Key Functional Ingredients in Fortified/Functional Juice Drinks (up to 24% juice): % Value 2012-2017
Table 35 Key Functional Ingredients in Fortified/Functional Nectars (25-99% juice): % Value 2012-2017
Table 36 NBO Company Shares of Fortified/Functional Beverages: % Value 2013-2017
Table 37 LBN Brand Shares of Fortified/Functional Beverages: % Value 2014-2017
Table 38 Distribution of Fortified/Functional Beverages by Format: % Value 2012-2017
Table 39 Forecast Sales of Fortified/Functional Beverages by Category: Value 2017-2022
Table 40 Forecast Sales of Fortified/Functional Beverages by Category: % Value Growth 2017-2022
Headlines
Prospects
the Category Will Fill Nutritional Gaps in Local Diets
Ff Dairy Continues To Be the Most Important Category
Ff Baby Food Is the Most Advanced Category
Competitive Landscape
Leading Companies Are Focused on Ff Dairy
Bimbo De Colombia Sa's Ff Bread Is Its Strength
New Flavours and Ff Pasta Boost Doria's Share
Category Data
Table 41 Sales of Fortified/Functional Packaged Food by Category: Value 2012-2017
Table 42 Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2012-2017
Table 43 Key Functional Ingredients in Fortified/Functional Breakfast Cereals: % Value 2012-2017
Table 44 Key Functional Ingredients in Fortified/Functional Bread: % Value 2012-2017
Table 45 Key Functional Ingredients in Fortified/Functional Sugar Confectionery: % Value 2012-2017
Table 46 Key Functional Ingredients in Fortified/Functional Milk: % Value 2012-2017
Table 47 Sales of Fortified/Functional Dairy-based Yoghurt by Standard Fat vs Reduced Fat: % Value 2012-2017
Table 48 NBO Company Shares of Fortified/Functional Packaged Food: % Value 2013-2017
Table 49 LBN Brand Shares of Fortified/Functional Packaged Food: % Value 2014-2017
Table 50 LBN Brand Shares of Fortified/Functional Bread: % Value 2014-2017
Table 51 Distribution of Fortified/Functional Packaged Food by Format: % Value 2012-2017
Table 52 Forecast Sales of Fortified/Functional Packaged Food by Category: Value 2017-2022
Table 53 Forecast Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2017-2022
Headlines
Prospects
Preventive Consumption Prevails
Regulators Are Still Not Involved in the Free From Trend
Free From Lactose Products Are Increasingly Seen in Baby Food
Competitive Landscape
La Alquería Leads Free From Thanks To A Consistent Promotional Strategy
Free From Lactose Dairy Players Comprise the Overall Top Five Companies
Baby Food Companies Strengthen Their Free From Dairy Portfolios
Category Data
Table 54 Sales of Free From by Category: Value 2012-2017
Table 55 Sales of Free From by Category: % Value Growth 2012-2017
Table 56 NBO Company Shares of Free From: % Value 2013-2017
Table 57 LBN Brand Shares of Free From: % Value 2014-2017
Table 58 Distribution of Free From by Format: % Value 2012-2017
Table 59 Forecast Sales of Free From by Category: Value 2017-2022
Table 60 Forecast Sales of Free From by Category: % Value Growth 2017-2022
Headlines
Prospects
Nh Tea Drives Growth
Steady Growth in Nh Bottled Water Expected
Convenience and the Increasing Importance of Breakfast To Drive Nh Fruit/vegetable Juice
Competitive Landscape
Fomento Económico Mexicano the Leading Player in Naturally Healthy Beverages
Domestic Brands Hold A Major Combined Value Share in Nh Hot Drinks
Category Data
Table 61 Sales of NH Beverages by Category: Value 2012-2017
Table 62 Sales of NH Beverages by Category: % Value Growth 2012-2017
Table 63 NBO Company Shares of NH Beverages: % Value 2013-2017
Table 64 LBN Brand Shares of NH Beverages: % Value 2014-2017
Table 65 Distribution of NH Beverages by Format: % Value 2012-2017
Table 66 Forecast Sales of NH Beverages by Category: Value 2017-2022
Table 67 Forecast Sales of NH Beverages by Category: % Value Growth 2017-2022
Headlines
Prospects
Mindful Snacking Drives Sales Growth
Ancient Grains Are More Common
Nh Olive Oil Is Booming
Competitive Landscape
Nh Fruit Snacks Boosts PepsiCo
Another Snack Brand Innovates
Nh Cereal Bars Gain More Traction
Category Data
Table 68 Sales of NH Packaged Food by Category: Value 2012-2017
Table 69 Sales of NH Packaged Food by Category: % Value Growth 2012-2017
Table 70 NBO Company Shares of NH Packaged Food: % Value 2013-2017
Table 71 LBN Brand Shares of NH Packaged Food: % Value 2014-2017
Table 72 Distribution of NH Packaged Food by Format: % Value 2012-2017
Table 73 Forecast Sales of NH Packaged Food by Category: Value 2017-2022
Table 74 Forecast Sales of NH Packaged Food by Category: % Value Growth 2017-2022
Headlines
Prospects
Offer of Organic Beverages Remains Limited
Constant New Product Development in Organic Coffee
Other Types of Organic Beverages Not Expected Over the Forecast Period
Competitive Landscape
Procafecol Remains the Leading Player
Near Monopoly in Organic Instant Coffee
Category Data
Table 75 Sales of Organic Beverages by Category: Value 2012-2017
Table 76 Sales of Organic Beverages by Category: % Value Growth 2012-2017
Table 77 NBO Company Shares of Organic Beverages: % Value 2013-2017
Table 78 LBN Brand Shares of Organic Beverages: % Value 2014-2017
Table 79 Distribution of Organic Beverages by Format: % Value 2012-2017
Table 80 Forecast Sales of Organic Beverages by Category: Value 2017-2022
Table 81 Forecast Sales of Organic Beverages by Category: % Value Growth 2017-2022
Prospects

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