Hair care in Tunisia is mature. There is, however, demand for hair care with increased natural ingredients and bigger packaging. In addition, large bottles and family sizes are more popular. New brands and products emerged, with advanced technology according to hair type and colour, especially in shampoos and styling agents. In the case of shampoos, key players invested in a new image by adjusting designs and sizes, and also by offering special promotions in hypermarkets and supermarkets.
Euromonitor International's Hair Care in Tunisia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.
Product coverage: 2-in-1 Products, Colourants, Conditioners, Hair Loss Treatments, Perms and Relaxants, Salon Hair Care, Shampoos, Styling Agents.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Get a detailed picture of the Hair Care market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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