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Grupo Zena de Restaurantes SA in Consumer Foodservice (Spain)

Grupo Zena de Restaurantes SA in Consumer Foodservice (Spain)

Since the acquisition of Grupo Zena by the Mexican group Alsea, the company has seen a great performance from its major brands: Foster´s Hollywood, Domino’s Pizza and Burger King. The player continues to renew the image of every restaurant to attract customers while the situation of Cañas y Tapas and LAVACA is not as good as for the remaining brands of the firm. The company has been involved in the process of closing down low-revenue Cañas y Tapas outlets and shifting other outlets to a franchis...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Consumer Foodservice by Location, Consumer Foodservice by Type.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Consumer Foodservice market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
  • Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

    Euromonitor International
    May 2017
    Strategic Direction
    Key Facts
    Summary 1 Grupo Zena de Restaurantes SA: Key Facts
    Competitive Positioning
    Summary 2 Grupo Zena de Restaurantes SA: Competitive Position 2016

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