Geobra Brandstätter GmbH & Co KG in Toys and Games (Germany)
In order to create more potential for growth and to secure its leading position within action figures in German toys and games Geobra Brandstätter focuses on product innovation and new launches. In 2017 more than 160 new product introductions are planned including various lines of licensed toys. This is a novelty in itself as its very first licensed products were launched in late 2016. This allows the company to appeal to an even wider public and thus grow its potential consumer base.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Traditional Toys and Games, Video Games.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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