The gardening category in Brazil is far from maturity. The country has vast natural vegetation and a good climate for cultivation, although the “do it yourself” culture of taking care of one’s garden at home is not in vogue. Over past years when Brazil was enjoying more positive economic prospects, many consumers were able to acquire a small house or an apartment with a balcony and were able to pay for gardening services as needed due to low labour costs, especially for outdoor areas. However, t...
Euromonitor International's Gardening in Brazil report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2020 illustrate how market demand is expected to evolve in the medium-term
Product coverage: Garden Care, Gardening Equipment, Horticulture, Other Gardening, Pots and Planters.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Get a detailed picture of the Gardening market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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