García Carrión SA, J in Soft Drinks (Spain)
J García Carrión aims to maintain a strong position in the juice category via a focus on innovation and differentiation. In 2015 and 2016, the company launched products targeted at children, younger consumers and women. In addition, it further expanded its premium 100% juice line and introduced smoothies to tap into the current health food trend in Spain.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Juice, RTD Coffee, RTD Tea, Sports and Energy Drinks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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