GNC Guatemala, SA in Consumer Health (Guatemala)
GNC is an international franchise that sells both sports nutrition and vitamin and dietary supplement products. The company has been growing in Guatemala through specialty stores located in urban areas of the country, mainly in strategical places such as inside or nearby gymnasiums and shopping centres, which targets its key consumers more effectively. The company also invests in marketing campaigns year-round that result in good awareness of its products.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Allergy Care, Herbal/Traditional Products, OTC, Paediatric Consumer Health, Sports Nutrition, Vitamins and Dietary Supplements, Weight Management and Wellbeing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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