Fruits et Saveurs in Soft Drinks (France)

Fruits et Saveurs in Soft Drinks (France)

Fruits et Saveurs aims to expand sales of Cidou in France, a brand that was relaunched in 2012 after three years of withdrawal. Juice is one of the most embattled categories, in which it is increasingly difficult to gain acceptance. However, Cidou has some assets: it was one of the most popular local brands in juice a decade ago; it emphasises its Made in France origin in its apple and tomato juices; it banned all added sugar in its nectars – replacing it with grape juice; and keeps its prices...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Juice, RTD Coffee, RTD Tea, Sports and Energy Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Soft Drinks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Euromonitor International
February 2016
Strategic Direction
Key Facts
Summary 1 Fruits et Saveurs: Key Facts
Summary 2 Fruits et Saveurs: Operational Indicators
Competitive Positioning
Summary 3 Fruits et Saveurs: Competitive Position 2015

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