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Fruits in Morocco

Fruits in Morocco

Fruits is one of the main fresh food categories, which the majority of Moroccans see as a necessity. The supply of different fruits in the local market remains very high and important and satisfies the purchasing power of local consumers from different income groups. In Morocco, people tend to consume fruits as dessert after lunch and dinner. In addition, many people buy different types of fruits in order to make smoothies at home, amidst growing health awareness and the rising use of blenders a...

Euromonitor International's Fruits in Morocco report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data in volume terms 2014-2018, allowing you to identify the sectors driving growth. It offers strategic analysis of key factors influencing the market – be they new product developments, consumption patterns and distribution data. Forecasts to 2023 illustrate how the market is set to change.


Product coverage: Apples, Banana, Cherries, Cranberries/Blueberries, Grapefruit/Pomelo, Grapes, Kiwi Fruit, Lemon and Limes, Oranges, Tangerines and Mandarins, Other Fruits, Peaches/Nectarines, Pears/Quinces, Pineapple, Plums/Sloes, Strawberries.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Fruits market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


Fruits in Morocco
Euromonitor International
April 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Fruits Is Set To Record Strong Growth Over the Forecast Period
Other Non-grocery Retailers Will Dominate Sales in Morocco
Consumption of Bananas in Morocco Is Set To Recover Over the Forecast Period
Category Data
Table 1 Total Sales of Fruits by Category: Total Volume 2013-2018
Table 2 Total Sales of Fruits by Category: % Total Volume Growth 2013-2018
Table 3 Retail Sales of Fruits by Category: Volume 2013-2018
Table 4 Retail Sales of Fruits by Category: % Volume Growth 2013-2018
Table 5 Retail Sales of Fruits by Category: Value 2013-2018
Table 6 Retail Sales of Fruits by Category: % Value Growth 2013-2018
Table 7 Retail Sales of Fruits by Packaged vs Unpackaged: % Volume 2013-2018
Table 8 Forecast Total Sales of Fruits by Category: Total Volume 2018-2023
Table 9 Forecast Total Sales of Fruits by Category: % Total Volume Growth 2018-2023
Table 10 Forecast Retail Sales of Fruits by Category: Volume 2018-2023
Table 11 Forecast Retail Sales of Fruits by Category: % Volume Growth 2018-2023
Table 12 Forecast Retail Sales of Fruits by Category: Value 2018-2023
Table 13 Forecast Retail Sales of Fruits by Category: % Value Growth 2018-2023
Executive Summary
Fresh Food Maintains A Positive Performance
Sales of Packaged Fresh Food Are Rising in Morocco
Other Grocery Retailers Leads the Distribution of Fresh Food
Fresh Food Is Set To Continue Developing and Recording A Positive Performance
Market Data
Table 14 Total Sales of Fresh Food by Category: Total Volume 2013-2018
Table 15 Total Sales of Fresh Food by Category: % Total Volume Growth 2013-2018
Table 16 Retail Sales of Fresh Food by Category: Volume 2013-2018
Table 17 Retail Sales of Fresh Food by Category: % Volume Growth 2013-2018
Table 18 Retail Sales of Fresh Food by Category: Value 2013-2018
Table 19 Retail Sales of Fresh Food by Category: % Value Growth 2013-2018
Table 20 Retail Sales of Fresh Food by Packaged vs Unpackaged: % Volume 2013-2018
Table 21 Retail Distribution of Fresh Food by Format: % Volume 2013-2018
Table 22 Forecast Total Sales of Fresh Food by Category: Total Volume 2018-2023
Table 23 Forecast Total Sales of Fresh Food by Category: % Total Volume Growth 2018-2023
Table 24 Forecast Retail Sales of Fresh Food by Category: Volume 2018-2023
Table 25 Forecast Retail Sales of Fresh Food by Category: % Volume Growth 2018-2023
Table 26 Forecast Retail Sales of Fresh Food by Category: Value 2018-2023
Table 27 Forecast Retail Sales of Fresh Food by Category: % Value Growth 2018-2023
Definitions
Sources
Summary 1 Research Sources

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