Fraser & Neave Holdings Bhd in Soft Drinks (Malaysia)
During 2016, Fraser & Neave Holdings Bhd entered into a long-term partnership with McDonald’s to supply sports drinks such as 100 Plus after a successful trial period in certain McDonald’s outlets. Moreover, the company is an official sponsor of the SEA Games, which are to be hosted by Malaysia.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Juice, RTD Coffee, RTD Tea, Sports and Energy Drinks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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