In 2017, consumption of fragrances continued recovering in Ukraine, benefiting from overall economic stability and the return of consumer confidence. However, much of the contribution to double-digit sales growth came from new innovation. Ukrainians are considered by industry players to be extremely sensitive to new scent launches. This contrasts with Western European consumers for whom traditional scents sell well, with some iconic scents existing for 20-30 years. In contrast, launching new sce...
Euromonitor International's Fragrances in Ukraine report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. Forecasts to 2022 illustrate how the market is set to change.
Product coverage: Mass Fragrances, Premium Fragrances.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Fragrances market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
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