2016 saw improvements in the economic environment with GDP growing by 1% and unemployment rates reaching their lowest value since 2009. This trend drove fragrances sales up after seven successive years of downturn. In a climate of fragile economic performance, mass fragrances recorded the best results with current value sales rising by 2% while premium fragrances posted a marginal increase in 2016. As a result of its lower average unit prices, eau de toilette, which has a lower level of fragranc...
Euromonitor International's Fragrances in Portugal report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. Forecasts to 2021 illustrate how the market is set to change.
Product coverage: Mass Fragrances, Premium Fragrances.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Get a detailed picture of the Fragrances market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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