Fragrances in Japan
Fragrances, just like colour cosmetics, saw a strong negative impact in 2020 from the decline in opportunities to go out during COVID-19, and from the reduced operating hours and closure of department stores and beauty specialist retailers. However, the category returned to current value growth in 2021, as domestic demand increased. Key to growth was that fragrances met the new desires triggered by COVID-19 and changes in lifestyle. Remote working and the wearing of masks became daily habits, an...
Euromonitor International's Fragrances in Japan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2017-2021, allowing you to identify the sectors driving growth. Forecasts to 2026 illustrate how the market is set to change.
Product coverage: Mass Fragrances, Premium Fragrances.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Fragrances market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
- Fragrances in Japan
- Euromonitor International
- May 2022
- List Of Contents And Tables
- FRAGRANCES IN JAPAN
- KEY DATA FINDINGS
- 2021 DEVELOPMENTS
- Return to growth as consumers try to lift their mood during home seclusion
- Fragrance event is larger than ever, and demonstrates consumers’ interest
- Natural products and line extensions are evident
- PROSPECTS AND OPPORTUNITIES
- Continued growth as players increase their customer base
- Both online and offline experiences will be important moving forwards
- More players likely to offer sustainable products and packaging
- CATEGORY DATA
- Table 1 Sales of Fragrances by Category: Value 2016-2021
- Table 2 Sales of Fragrances by Category: % Value Growth 2016-2021
- Table 3 NBO Company Shares of Fragrances: % Value 2017-2021
- Table 4 LBN Brand Shares of Fragrances: % Value 2018-2021
- Table 5 LBN Brand Shares of Premium Men's Fragrances: % Value 2018-2021
- Table 6 LBN Brand Shares of Premium Women's Fragrances: % Value 2018-2021
- Table 7 Forecast Sales of Fragrances by Category: Value 2021-2026
- Table 8 Forecast Sales of Fragrances by Category: % Value Growth 2021-2026
- CHART 1 Beauty and Personal Care Value Sales Growth Scenarios: 2019-2026
- CHART 2 Beauty and Personal Care Impact of Soft Drivers on Value Sales: 2019-2026
- BEAUTY AND PERSONAL CARE IN JAPAN
- EXECUTIVE SUMMARY
- Beauty and personal care in 2021: The big picture
- 2021 key trends
- Competitive landscape
- Retailing developments
- What next for beauty and personal care?
- MARKET DATA
- Table 9 Sales of Beauty and Personal Care by Category: Value 2016-2021
- Table 10 Sales of Beauty and Personal Care by Category: % Value Growth 2016-2021
- Table 11 GBO Company Shares of Beauty and Personal Care: % Value 2017-2021
- Table 12 NBO Company Shares of Beauty and Personal Care: % Value 2017-2021
- Table 13 LBN Brand Shares of Beauty and Personal Care: % Value 2018-2021
- Table 14 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2016-2021
- Table 15 Distribution of Beauty and Personal Care by Format: % Value 2016-2021
- Table 16 Distribution of Beauty and Personal Care by Format and Category: % Value 2021
- Table 17 Forecast Sales of Beauty and Personal Care by Category: Value 2021-2026
- Table 18 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2021-2026
- DISCLAIMER
- SOURCES
- Summary 1 Research Sources