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Fortified/Functional Packaged Food in Austria

FORTIFIED/FUNCTIONAL PACKAGED FOOD IN AUSTRIA
Euromonitor International
May 2017
LIST OF CONTENTS AND TABLES
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Fortified/Functional Packaged Food by Category: Value 2011-2016
Table 2 Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2011-2016
Table 3 Key Functional Ingredients in Fortified/Functional Breakfast Cereals: % Value 2011-2016
Table 4 Key Functional Ingredients in Fortified/Functional Bread: % Value 2011-2016
Table 5 Key Functional Ingredients in Fortified/Functional Chocolate Confectionery: % Value 2011-2016
Table 6 Key Functional Ingredients in Fortified/Functional Sugar Confectionery: % Value 2011-2016
Table 7 Key Functional Ingredients in Fortified/Functional Flavoured Milk Drinks: % Value 2011-2016
Table 8 Key Functional Ingredients in Fortified/Functional Milk: % Value 2011-2016
Table 9 Key Functional Ingredients in Fortified/Functional Sweet Biscuits: % Value 2011-2016
Table 10 Key Functional Ingredients in Fortified/Functional Cereal Bars: % Value 2011-2016
Table 11 Sales of Fortified/Functional Dairy-based Yoghurt by Standard Fat vs Reduced Fat: % Value 2011-2016
Table 12 NBO Company Shares of Fortified/Functional Packaged Food: % Value 2012-2016
Table 13 LBN Brand Shares of Fortified/Functional Packaged Food: % Value 2013-2016
Table 14 LBN Brand Shares of Fortified/Functional Bread: % Value 2013-2016
Table 15 Distribution of Fortified/Functional Packaged Food by Format: % Value 2011-2016
Table 16 Forecast Sales of Fortified/Functional Packaged Food by Category: Value 2016-2021
Table 17 Forecast Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2016-2021
Nöm AG in Health and Wellness (austria)
Strategic Direction
Key Facts
Summary 1 Nöm AG: Key Facts
Summary 2 Nöm AG: Operational Indicators
Competitive Positioning
Summary 3 Nöm AG: Competitive Position 2016
Executive Summary
Good Overall Performance, But Slight Decline Compared With the Review Period
Consumers Increasingly Look for Superfoods and Free From Products
High Category Fragmentation and Strong Position of Private Label
Distribution Landscape Remains Unchanged
Steady Forecast Performance for Health and Wellness
Key Trends and Developments
Naturalness, Superfoods and Vegetarians
Increasing Concerns About the Insufficient Intake of Vitamins and Minerals
High Obesity Rates Call for Healthier Nutrition
Market Data
Table 18 Sales of Health and Wellness by Type: Value 2011-2016
Table 19 Sales of Health and Wellness by Type: % Value Growth 2011-2016
Table 20 Sales of Health and Wellness by Category: Value 2011-2016
Table 21 Sales of Health and Wellness by Category: % Value Growth 2011-2016
Table 22 Sales of Health and Wellness by Prime Positioning: Value 2011-2016
Table 23 Sales of Health and Wellness by Prime Positioning: % Value Growth 2011-2016
Table 24 NBO Company Shares of Health and Wellness: % Value 2012-2016
Table 25 LBN Brand Shares of Health and Wellness: % Value 2013-2016
Table 26 Distribution of Health and Wellness by Format: % Value 2011-2016
Table 27 Distribution of Health and Wellness by Format and Category: % Value 2016
Table 28 Forecast Sales of Health and Wellness by Type: Value 2016-2021
Table 29 Forecast Sales of Health and Wellness by Type: % Value Growth 2016-2021
Table 30 Forecast Sales of Health and Wellness by Category: Value 2016-2021
Table 31 Forecast Sales of Health and Wellness by Category: % Value Growth 2016-2021
Table 32 Forecast Sales of Health and Wellness by Prime Positioning: Value 2016-2021
Table 33 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2016-2021
Appendix
National Legislation
Sources
Summary 4 Research Sources

Fortified/Functional Packaged Food in Austria

Due to the increasingly hectic and busy lifestyles of consumers in Austria, many people are left with little spare time for cleaning and cooking as well as other chores around the house. At the same time, consumers in Austria are becoming increasingly aware of the importance of good hygiene and healthy nutrition for their overall health. With consumers eating irregular meals and eating at fast food and casual dining outlets more often, Austrians are increasingly becoming concerned about their da...

Euromonitor International's Fortified/Functional Packaged Food in Austria report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2012-2016, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: FF Baby Food, FF Bread, FF Breakfast Cereals, FF Confectionery, FF Dairy, FF Pasta, FF Sweet Biscuits, Snack Bars and Fruit Snacks, FF Vegetable and Seed Oil.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Fortified/Functional Packaged Food market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


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