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Fortified/Functional Packaged Food in the US

Fortified/Functional Packaged Food in the US

Virtually all the dairy milk sold in the US is fortified with vitamin D, making the category the single largest within FF packaged food. Despite this dominance, sales of FF milk came under intense competitive pressure from non-dairy milk alternatives such as almond, cashew and soy milk in recent years. As vegan and other non-dairy dietary trends are becoming increasingly popular, consumers are eschewing traditional dairy milk. This trend has become so pervasive that dairy giant Danone acquired W...

Euromonitor International's Fortified/Functional Packaged Food in USA report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2013-2017, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: FF Baby Food, FF Bread, FF Breakfast Cereals, FF Confectionery, FF Dairy, FF Pasta, FF Sweet Biscuits, Snack Bars and Fruit Snacks, FF Vegetable and Seed Oil.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Fortified/Functional Packaged Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


FORTIFIED/FUNCTIONAL PACKAGED FOOD IN THE US
Euromonitor International
June 2018
LIST OF CONTENTS AND TABLES
Headlines
Prospects
the Dim Prospects for Milk Limit the Potential of Ff Packaged Food
Breakfast Cereals Drags Growth As Consumer Interest Wanes
Drinking Yoghurt To Emerge As A Bright Spot
Competitive Landscape
Cereal Leaders Continue To Slip in the Rankings
Energy Bar Specialists Gain Share
New Launches Feature Caffeine To Target Millennials
Category Data
Table 1 Sales of Fortified/Functional Packaged Food by Category: Value 2012-2017
Table 2 Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2012-2017
Table 3 Key Functional Ingredients in Fortified/Functional Breakfast Cereals: % Value 2012-2017
Table 4 Key Functional Ingredients in Fortified/Functional Bread: % Value 2012-2017
Table 5 Key Functional Ingredients in Fortified/Functional Sugar Confectionery: % Value 2012-2017
Table 6 Key Functional Ingredients in Fortified/Functional Milk: % Value 2012-2017
Table 7 Key Functional Ingredients in Fortified/Functional Sweet Biscuits: % Value 2012-2017
Table 8 Sales of Fortified/Functional Dairy-based Yoghurt by Standard Fat vs Reduced Fat: % Value 2012-2017
Table 9 NBO Company Shares of Fortified/Functional Packaged Food: % Value 2013-2017
Table 10 LBN Brand Shares of Fortified/Functional Packaged Food: % Value 2014-2017
Table 11 Distribution of Fortified/Functional Packaged Food by Format: % Value 2012-2017
Table 12 Forecast Sales of Fortified/Functional Packaged Food by Category: Value 2017-2022
Table 13 Forecast Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2017-2022
Executive Summary
Health-conscious Consumers Avoid Sugar and Seek Out New Ingredients
Reformulating for A Cleaner Tomorrow
Aggressive Mergers Materialise As the Path To Growth in the Increasingly Competitive Health and Wellness Environment
Farmers' Markets Reach To Keep Up With the Digital Age
Clean Label Trends To Drive Forecast Growth
Market Data
Table 14 Sales of Health and Wellness by Type: Value 2012-2017
Table 15 Sales of Health and Wellness by Type: % Value Growth 2012-2017
Table 16 Sales of Health and Wellness by Category: Value 2012-2017
Table 17 Sales of Health and Wellness by Category: % Value Growth 2012-2017
Table 18 Sales of Health and Wellness by Prime Positioning: Value 2012-2017
Table 19 Sales of Health and Wellness by Prime Positioning: % Value Growth 2012-2017
Table 20 NBO Company Shares of Health and Wellness: % Value 2013-2017
Table 21 LBN Brand Shares of Health and Wellness: % Value 2014-2017
Table 22 Distribution of Health and Wellness by Format: % Value 2012-2017
Table 23 Distribution of Health and Wellness by Format and Category: % Value 2017
Table 24 Forecast Sales of Health and Wellness by Type: Value 2017-2022
Table 25 Forecast Sales of Health and Wellness by Type: % Value Growth 2017-2022
Table 26 Forecast Sales of Health and Wellness by Category: Value 2017-2022
Table 27 Forecast Sales of Health and Wellness by Category: % Value Growth 2017-2022
Table 28 Forecast Sales of Health and Wellness by Prime Positioning: Value 2017-2022
Table 29 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2017-2022
Definitions
Sources
Summary 1 Research Sources

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