Market Research Logo

Fortified/Functional Beverages in Egypt

Fortified/Functional Beverages in Egypt

Fortified/functional beverages in Egypt consists mainly of FF energy drinks, with a limited presence of FF sports drinks. This can be attributed to the long-term presence of the former, with wide availability across distribution channels, supported by active marketing activities. In contrast, FF sports drinks have become more popular with the increase in health awareness and gym membership. However, given that FF sports drinks are imported, the devaluation of the local currency led to much highe...

Euromonitor International's Fortified/Functional Beverages in Egypt report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2013-2017, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: FF Hot Drinks, FF Soft Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Fortified/Functional Beverages market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


FORTIFIED/FUNCTIONAL BEVERAGES IN EGYPT
Euromonitor International
May 2018
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Ff Energy Drinks the Main Force
Retail Value Sales Increase Due To Price Rises
Ff Energy Drinks Target the Young
Competitive Landscape
Red Bull With A Strong Lead
Distribution of Fortified/functional Beverages
Reduced Sugar Energy Drinks Yet To Break Through
Category Data
Table 1 Sales of Fortified/Functional Beverages by Category: Value 2012-2017
Table 2 Sales of Fortified/Functional Beverages by Category: % Value Growth 2012-2017
Table 3 NBO Company Shares of Fortified/Functional Beverages: % Value 2013-2017
Table 4 LBN Brand Shares of Fortified/Functional Beverages: % Value 2014-2017
Table 5 Distribution of Fortified/Functional Beverages by Format: % Value 2012-2017
Table 6 Forecast Sales of Fortified/Functional Beverages by Category: Value 2017-2022
Table 7 Forecast Sales of Fortified/Functional Beverages by Category: % Value Growth 2017-2022
Executive Summary
Inflation Reduces Consumer Purchasing Power
Local Currency Devaluation and Its Effects
Manufacturers React To Diminished Consumer Purchasing Power
Distribution of Health and Wellness Products
Positive Outlook for Health and Wellness
Market Data
Table 8 Sales of Health and Wellness by Type: Value 2012-2017
Table 9 Sales of Health and Wellness by Type: % Value Growth 2012-2017
Table 10 Sales of Health and Wellness by Category: Value 2012-2017
Table 11 Sales of Health and Wellness by Category: % Value Growth 2012-2017
Table 12 Sales of Health and Wellness by Prime Positioning: Value 2012-2017
Table 13 Sales of Health and Wellness by Prime Positioning: % Value Growth 2012-2017
Table 14 NBO Company Shares of Health and Wellness: % Value 2013-2017
Table 15 LBN Brand Shares of Health and Wellness: % Value 2014-2017
Table 16 Distribution of Health and Wellness by Format: % Value 2012-2017
Table 17 Distribution of Health and Wellness by Format and Category: % Value 2017
Table 18 Forecast Sales of Health and Wellness by Type: Value 2017-2022
Table 19 Forecast Sales of Health and Wellness by Type: % Value Growth 2017-2022
Table 20 Forecast Sales of Health and Wellness by Category: Value 2017-2022
Table 21 Forecast Sales of Health and Wellness by Category: % Value Growth 2017-2022
Table 22 Forecast Sales of Health and Wellness by Prime Positioning: Value 2017-2022
Table 23 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2017-2022
Sources
Summary 1 Research Sources

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook

Share this report