Fortified/Functional Beverages in Belgium

Fortified/Functional Beverages in Belgium

Fortified /functional energy drinks continued to lead fortified/functional beverages sales in Belgium in 2019, with its dynamism driving overall growth. While fortified/functional energy drinks are typically more popular among young consumers, the recent introduction of new flavours during the review period has boosted demand more widely. Taste has often been a significant barrier to reaching out to new consumers, in the case of energy drinks. Flavoured energy drinks are successfully appealing t...

Euromonitor International's Fortified/Functional Beverages in Belgium report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2015-2019, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2024 illustrate how the market is set to change.

Product coverage: FF Hot Drinks, FF Soft Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Fortified/Functional Beverages market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


Fortified/functional Beverages in Belgium
Euromonitor International
February 2020
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Energy Drinks Continue To Drive Sales in F/f
Sports Drinks Face Increasing Competition
Fortified/functional Hot Drinks Enjoy Some Growth
Competitive Landscape
Coca-cola, Jet Import and Nestlé Retain Leadership of F/f
Brands' Activity Boosts Sales of F/f Energy Drinks
Consumers Remain Sceptical Over Health Claims
Category Data
Table 1 Sales of Fortified/Functional Beverages by Category: Value 2014-2019
Table 2 Sales of Fortified/Functional Beverages by Category: % Value Growth 2014-2019
Table 3 Key Functional Ingredients in Fortified/Functional Bottled Water: % Value 2014-2019
Table 4 Key Functional Ingredients in Fortified/Functional 100% Juice: % Value 2014-2019
Table 5 Key Functional Ingredients in Fortified/Functional Nectars (25-99% juice): % Value 2014-2019
Table 6 NBO Company Shares of Fortified/Functional Beverages: % Value 2015-2019
Table 7 LBN Brand Shares of Fortified/Functional Beverages: % Value 2016-2019
Table 8 Distribution of Fortified/Functional Beverages by Format: % Value 2014-2019
Table 9 Forecast Sales of Fortified/Functional Beverages by Category: Value 2019-2024
Table 10 Forecast Sales of Fortified/Functional Beverages by Category: % Value Growth 2019-2024
Executive Summary
Health and Wellness Trend Continues To Benefit Packaged Food and Beverages
Manufacturers Shift To Clean and Green Labels in Response To Consumer Demand
Health and Wellness Packaged Food Remains Fragmented in 2019
Rising Demand Leads To Wider Distribution
Favourable Forecast With A Focus on Natural and Organic
Market Data
Table 11 Sales of Health and Wellness by Type: Value 2014-2019
Table 12 Sales of Health and Wellness by Type: % Value Growth 2014-2019
Table 13 Sales of Health and Wellness by Category: Value 2014-2019
Table 14 Sales of Health and Wellness by Category: % Value Growth 2014-2019
Table 15 Sales of Health and Wellness by Prime Positioning: Value 2014-2019
Table 16 Sales of Health and Wellness by Prime Positioning: % Value Growth 2014-2019
Table 17 NBO Company Shares of Health and Wellness: % Value 2015-2019
Table 18 LBN Brand Shares of Health and Wellness: % Value 2016-2019
Table 19 Distribution of Health and Wellness by Format: % Value 2014-2019
Table 20 Distribution of Health and Wellness by Format and Category: % Value 2019
Table 21 Forecast Sales of Health and Wellness by Type: Value 2019-2024
Table 22 Forecast Sales of Health and Wellness by Type: % Value Growth 2019-2024
Table 23 Forecast Sales of Health and Wellness by Category: Value 2019-2024
Table 24 Forecast Sales of Health and Wellness by Category: % Value Growth 2019-2024
Table 25 Forecast Sales of Health and Wellness by Prime Positioning: Value 2019-2024
Table 26 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2019-2024
Sources
Summary 1 Research Sources

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