Report cover image

Food Preparation Appliances in Vietnam

Publisher Euromonitor International
Published Feb 20, 2026
Length 25 Pages
SKU # EP20911495

Description

Food preparation appliances demonstrated resilience and saw retail volume growth in 2025, driven by the consumer preference for cooking at home, particularly among families with children, and the influence of social media and cooking videos. Consumers are investing in premium products with advanced features, such as high-speed blending and nutrient preservation. As the category continues to grow, driven by younger consumers seeking stylish and multifunctional appliances, brands are expected to f...

Euromonitor International's Food Preparation Appliances in Vietnam report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2021-2025, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, format trends or distribution issues. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: Blenders, Food Processors, Juice Extractors, Mixers, Other Food Preparation Appliances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Food Preparation Appliances market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

25 Pages
Food Preparation Appliances in Vietnam
Euromonitor International
February 2026
List Of Contents And Tables
FOOD PREPARATION APPLIANCES IN VIETNAM
KEY DATA FINDINGS
2025 DEVELOPMENTS
Influencers and social media contribute to growth for food preparation appliances
CHART 1 Key Trends 2025
INDUSTRY PERFORMANCE
Consumers drive demand for versatile and health-oriented appliances
Health and wellness focus shapes demand in urban areas
CHART 2 Hurom E50ST Slow Juicer Preserves Vitamins, Enzymes, and Nutrients.
Portable and multifunctional blenders gain popularity
CHART 3 Jenniferoom Portable Blender 75W 2000mAh JRK-BLP101 by Lock &Lock
WHAT’S NEXT?
Multifunctional food preparation appliances likely to drive demand
CHART 4 Analyst Insight
Connected food preparation appliances expected to gain momentum
Food preparation appliances anticipated to become lifestyle products
COMPETITIVE LANDSCAPE
Philips Electronics Vietnam Co Ltd strengthens its lead
Brands turn to social media to raise their profile and drive sales
CHART 5 Thu Nhi Eat Clean’s Promotion of the Milk Nut Blender on TikTok
CHANNELS
Influencers and social media drive growth for retail e-commerce despite offline dominance
COUNTRY REPORTS DISCLAIMER
CHART 6 Key Trends 2025
CHART 7 Samsung AI-Driven Smart Refrigeration Redefines Convenience
CHART 8 Power-Saving Casper XC-09IU38 Attracts Consumers at Only VND9.5 Million
CHART 9 Analyst Insight
CHART 10 Growth Decomposition of Consumer Appliances 2024-2029
CHART 11 Real GDP Growth and Inflation 2020-2030
CHART 12 PEST Analysis in Vietnam 2025
CHART 13 Key Insights on Consumers in Vietnam 2025
CHART 14 Consumer Landscape in Vietnam 2025
CONSUMER APPLIANCES IN VIETNAM
EXECUTIVE SUMMARY
Consumer appliances benefits from rising urbanisation and higher disposable incomes
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
Rising incomes and urbanisation drive growth for consumer appliances
Smart and AI-powered technologies transform appliance functionality
Demand for energy efficiency boosts sales of sustainable consumer appliances
Influencer marketing and social media drive growth for consumer appliances
WHAT’S NEXT?
Rising incomes and urbanisation set to fuel growth in consumer appliances
Appliances and electronics specialists to maintain lead despite rise in e-commerce
Convenience, wellness and sustainability to shape future demand for smart appliances
COMPETITIVE LANDSCAPE
Panasonic and Philips lead, but local and other international players impact share dynamics
CHANNELS
Appliances and electronics specialists dominates offline sales with a wide product range
ECONOMIC CONTEXT
CONSUMER CONTEXT
COUNTRY REPORTS DISCLAIMER
SOURCES
Summary 1 Research Sources

Search Inside Report

Pricing

Currency Rates
How Do Licenses Work?

How Do Licenses Work?

The primary function of a report license is to define how many people within a company are authorized to use the purchased report. This is separate to how a report might be delivered. Unless specifically identified otherwise, the purchase option is Single User. Below is a helpful description of that license, along with a sampling of others most commonly offered.

  • This license allows only one user to have access to and to use/read the report. It is not one user at a time or one user group; it is an individual who will be reading and utilizing the report.

  • This license allows for the entire purchasing company to read and use the report. This is the license level that would allow for a report to be placed on an internal company shared drive for access by all employees of that direct company. This license does not extend to parent or sister company use.

  • This license is designed to allow an entire department within a company full access to a report. The departmental license is a great option for companies that have more than one location and the department is spread out all over the country/world

  • This license is for companies that have one location where they want the report to be accessible by all employees within that physical location.

  • This is the most flexible of the licensing options. Some publishers will allow you to get a license for a preset number of people (typically 5). These licenses are ideal for small work groups.

License options are at the discretion of each publisher. As such, not all licenses indicated above are available for every product. If you are uncertain of the best license for your needs or would like a license that is not proactively available, please contact us and we will be happy to assist.

Request A Sample
Head shot

Questions or Comments?

Our team has the ability to search within reports to verify it suits your needs. We can also help maximize your budget by finding sections of reports you can purchase.
Chat Now
Contact Us