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Financial Cards and Payments in Turkey

Financial Cards and Payments in Turkey

Financial cards and payments continued to register strong growth in 2017 both in transaction value, volume of transactions and number of cards in circulation. Relaxation of a previously restrictive regulative framework, increasing consumer preference for online shopping, and innovative new payment technologies are the main factors leading to the dynamic performance. Moreover, as part of the official aim to achieve the target of a “cashless society”, ongoing awareness, increasing activities of au...BRBREuromonitor International's Financial Cards and Payments in Turkey report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch.BRBRProduct coverage: Financial Cards in Circulation, M-Commerce, Transactions. BRBRData coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.BRBRWhy buy this report?ULLI Get a detailed picture of the Financial Cards and Payments market;/LILI Pinpoint growth sectors and identify factors driving change;/LILI Understand the competitive environment, the market’s major players and leading brands;/LILI Use five-year forecasts to assess how the market is predicted to develop./LI/ULBRBREuromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


FINANCIAL CARDS AND PAYMENTS IN TURKEY
Euromonitor International
October 2017
LIST OF CONTENTS AND TABLES
Executive Summary
Financial Cards and Payments Continue To Register Dynamic Performance
Regulative Changes Positively Affect Consumer Preference for Card Payments
Increasing Consumer Preference and Awareness for Online Shopping Positively Affects Market's Performance
Launch of Country's First Local Card Operator Troy Adds Further Dynamism To Financial Cards and Payments
Financial Cards and Payments Is Set To Register Strong Performance
Market Indicators
Table 1 Number of POS Terminals: Units 2012-2017
Table 2 Number of ATMs: Units 2012-2017
Table 3 Value Lost to Fraud 2012-2017
Table 4 Card Expenditure by Location 2017
Table 5 Financial Cards in Circulation by Type: % Number of Cards 2012-2017
Table 6 Domestic versus Foreign Spend 2017
Market Data
Table 7 Financial Cards by Category: Number of Cards in Circulation 2012-2017
Table 8 Financial Cards by Category: Number of Accounts 2012-2017
Table 9 Financial Cards Transactions by Category: Value 2012-2017
Table 10 Financial Cards by Category: Number of Transactions 2012-2017
Table 11 Consumer Payments by Category: Value 2012-2017
Table 12 Consumer Payments by Category: Number of Transactions 2012-2017
Table 13 M-Commerce by Category: Value 2013-2017
Table 14 M-Commerce by Category: % Value Growth 2013-2017
Table 15 Financial Cards: Number of Cards by Issuer 2012-2016
Table 16 Financial Cards: Number of Cards by Operator 2012-2016
Table 17 Financial Cards: Card Payment Transactions Value by Operator 2012-2016
Table 18 Financial Cards: Card Payment Transactions Value by Issuer 2012-2016
Table 19 Forecast Financial Cards by Category: Number of Cards in Circulation 2017-2022
Table 20 Forecast Financial Cards by Category: Number of Accounts 2017-2022
Table 21 Forecast Financial Cards Transactions by Category: Value 2017-2022
Table 22 Forecast Financial Cards by Category: Number of Transactions 2017-2022
Table 23 Forecast Consumer Payments by Category: Value 2017-2022
Table 24 Forecast Consumer Payments by Category: Number of Transactions 2017-2022
Table 25 Forecast M-Commerce by Category: Value 2017-2022
Table 26 Forecast M-Commerce by Category: % Value Growth 2017-2022
Sources
Summary 1 Research Sources
Headlines
Prospects
Government's Efforts To Revitalise Decreasing Consumption Levels Positively Stimulates Performance of Personal Credit Cards
Commercial Credit Cards Continue To Outpace the Performance of Personal Credit Cards
New Payment Technologies Targeting Increasing Consumer Preference for Convenience and Online Shopping Add Further Dynamism To Credit Cards
Competitive Landscape
Strong Competition Continues Between Leading Banks in Personal Credit Cards
Garanti Bankasi Invests in Its Bonus Card
Denizbank Continues To Lead Commercial Credit Cards
Category Data
Table 27 Credit Cards: Number of Cards in Circulation 2012-2017
Table 28 Credit Cards Transactions 2012-2017
Table 29 Credit Cards in Circulation: % Growth 2012-2017
Table 30 Credit Cards Transactions: % Growth 2012-2017
Table 31 Commercial Credit Cards: Number of Cards in Circulation 2012-2017
Table 32 Commercial Credit Cards Transactions 2012-2017
Table 33 Commercial Credit Cards in Circulation: % Growth 2012-2017
Table 34 Commercial Credit Cards Transactions: % Growth 2012-2017
Table 35 Personal Credit Cards: Number of Cards in Circulation 2012-2017
Table 36 Personal Credit Cards Transactions 2012-2017
Table 37 Personal Credit Cards in Circulation: % Growth 2012-2017
Table 38 Personal Credit Cards Transactions: % Growth 2012-2017
Table 39 Credit Cards: Number of Cards by Issuer 2012-2016
Table 40 Credit Cards: Number of Cards by Operator 2012-2016
Table 41 Credit Cards Payment Transaction Value by Issuer 2012-2016
Table 42 Credit Cards Payment Transaction Value by Operator 2012-2016
Table 43 Commercial Credit Cards: Number of Cards by Issuer 2012-2016
Table 44 Commercial Credit Cards: Number of Cards by Operator 2012-2016
Table 45 Commercial Credit Cards Payment Transaction Value by Issuer 2012-2016
Table 46 Commercial Credit Cards Payment Transaction Value by Operator 2012-2016
Table 47 Personal Credit Cards: Number of Cards by Issuer 2012-2016
Table 48 Personal Credit Cards: Number of Cards by Operator 2012-2016
Table 49 Personal Credit Cards Payment Transaction Value by Issuer 2012-2016
Table 50 Personal Credit Cards Payment Transaction Value by Operator 2012-2016
Table 51 Forecast Credit Cards: Number of Cards in Circulation 2017-2022
Table 52 Forecast Credit Cards Transactions 2017-2022
Table 53 Forecast Credit Cards in Circulation: % Growth 2017-2022
Table 54 Forecast Credit Cards Transactions: % Growth 2017-2022
Table 55 Forecast Commercial Credit Cards: Number of Cards in Circulation 2017-2022
Table 56 Forecast Commercial Credit Cards Transactions 2017-2022
Table 57 Forecast Commercial Credit Cards in Circulation: % Growth 2017-2022
Table 58 Forecast Commercial Credit Cards Transactions: % Growth 2017-2022
Table 59 Forecast Personal Credit Cards: Number of Cards in Circulation 2017-2022
Table 60 Forecast Personal Credit Cards: Number of Cards in Circulation 2017-2022
Table 61 Forecast Personal Credit Cards Transactions 2017-2022
Table 62 Forecast Personal Credit Cards in Circulation: % Growth 2017-2022
Table 63 Forecast Personal Credit Cards Transactions: % Growth 2017-2022
Headlines
Prospects
Increasing Consumer Awareness and Preference for Card Payments When Making Micro Purchases Continues To Boost Growth
Leading Banks' Efforts To Target Different Consumer Segments Positively Affects the Performance of Debit Cards
Multiple Features Incentive To Greater Debit Card Uptake
Competitive Landscape
Public Banks Continue To Lead Debit Card Value and Volume Sales
Private Banks Promote Advantages To Consumers
Launch of New Card Operator Troy Increases Competitive Pressure on Leading International Card Operators in Debit Cards
Category Data
Table 64 Debit Cards: Number of Cards in Circulation 2012-2017
Table 65 Debit Cards Transactions 2012-2017
Table 66 Debit Cards in Circulation: % Growth 2012-2017
Table 67 Debit Cards Transactions: % Growth 2012-2017
Table 68 Debit Cards: Number of Cards by Issuer 2012-2016
Table 69 Debit Cards: Number of Cards by Operator 2012-2016
Table 70 Debit Cards Payment Transaction Value by Issuer 2012-2016
Table 71 Debit Cards Payment Transaction Value by Operator 2012-2016
Table 72 Forecast Debit Cards: Number of Cards in Circulation 2017-2022
Table 73 Forecast Debit Cards Transactions 2017-2022
Table 74 Forecast Debit Cards in Circulation: % Growth 2017-2022
Table 75 Forecast Debit Cards Transactions: % Growth 2017-2022
Headlines
Prospects
Fintech Companies That Target Unbanked Population With Open-loop Prepaid Cards Continue To Bring Dynamism To Category
Multifunctional Features Will Continue To Appeal To Consumers Over the Forecast Period
Closed Loop Pre-paid Cards Continue To Benefit From Increasing Consumer Preference for Merchant Issued Gift Cards
Competitive Landscape
Category Remains Fragmented Due To Growing Number of Fintech Companies Launching Pre-paid Cards
Leading Banks Recognise Need for Pre-paid Cards in Their Portfolios
Parking and Toll Cards and Transportation Cards Continue To Dominate Number of Cards in Pre-paid Cards
Category Data
Table 76 Pre-paid Cards: Number of Cards in Circulation 2012-2017
Table 77 Pre-paid Cards Transactions 2012-2017
Table 78 Pre-paid Cards in Circulation: % Growth 2012-2017
Table 79 Pre-paid Cards Transactions: % Growth 2012-2017
Table 80 Closed Loop Pre-paid Cards Transactions 2012-2017
Table 81 Closed Loop Pre-paid Cards Transactions: % Growth 2012-2017
Table 82 Open Loop Pre-paid Cards Transactions 2012-2017
Table 83 Open Loop Pre-paid Cards Transactions: % Growth 2012-2017
Table 84 Pre-paid Cards: Number of Cards by Issuer 2012-2016
Table 85 Pre-paid Cards: Number of Cards by Operator 2012-2016
Table 86 Pre-paid Cards Transaction Value by Issuer 2012-2016
Table 87 Pre-paid Cards Transaction Value by Operator 2012-2016
Table 88 Closed Loop Pre-paid Cards: Number of Cards by Issuer 2012-2016
Table 89 Closed Loop Pre-paid Cards: Number of Cards by Operator 2012-2016
Table 90 Closed Loop Pre-paid Cards Transaction Value by Issuer 2012-2016
Table 91 Closed Loop Pre-paid Cards Transaction Value by Operator 2012-2016
Table 92 Open Loop Pre-paid Cards: Number of Cards by Issuer 2012-2016
Table 93 Open Loop Pre-paid Cards: Number of Cards by Operator 2012-2016
Table 94 Open Loop Pre-paid Cards Transaction Value by Issuer 2012-2016
Table 95 Open Loop Pre-paid Cards Transaction Value by Operator 2012-2016
Table 96 Forecast Pre-paid Cards: Number of Cards in Circulation 2017-2022
Table 97 Forecast Pre-paid Cards Transactions 2017-2022
Table 98 Forecast Pre-paid Cards in Circulation: % Growth 2017-2022
Table 99 Forecast Pre-paid Cards Transactions: % Growth 2017-2022
Table 100 Forecast Closed Loop Pre-paid Cards Transactions 2017-2022
Table 101 Forecast Closed Loop Pre-paid Cards Transactions: % Growth 2017-2022
Table 102 Forecast Open Loop Pre-paid Cards Transactions 2017-2022
Table 103 Forecast Open Loop Pre-paid Cards Transactions: % Growth 2017-2022

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