Fast Retailing Co Ltd in Apparel and Footwear (Japan)
Fast Retailing is expected to continue to focus on its flagship Uniqlo brand in the forecast period. The company aims to shift the brand's marketing focus from economy pricing to high quality and product functionality. The company also plans to shift from a centrally-managed approach to more local management in the country, thus enabling stores to better control their own selections in response to local demand. The company also aims to encourage stronger sales per visit by suggesting fashion coo...
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Apparel, Footwear, Sportswear.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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