Fast Food in Morocco
Moroccans living in the larger cities have increasingly less time to eat at home, especially at lunchtime during the week. Moreover, with the increased acceptability of consuming meals outside of the domestic sphere, it is becoming increasingly common to eat out with family members, friends, and even business relations. In addition, the fact that the prices charged by fast food restaurants are lower than those of full-service restaurants make the former more attractive to many Moroccans, as only...
Euromonitor International's Fast Food in Morocco report offers a comprehensive guide to the size and shape of the market at a national level. It provides foodservice sales, the number of outlets and the number of transactions by sector, allowing you to identify the foodservice sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they eating habits, lifestyle changes, tourism spending or legislative issues. Forecasts to 2022 illustrate how the market is set to change.
Product coverage: Chained Fast Food, Fast Food by Fast Casual vs Non-Fast Casual, Fast Food by Type, Independent Fast Food.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Fast Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
- FAST FOOD IN MOROCCO
- Euromonitor International
- May 2018
- LIST OF CONTENTS AND TABLES
- Headlines
- Prospects
- Changing Lifestyles in Cities To Benefit Fast Food
- Strong Growth of Healthy and Asian Fast Food
- Growing Competition Expected in the Forecast Period
- Competitive Landscape
- First Restaurant International's Solid Position
- Chained Chicken Fast Food Expected To Struggle As Kfc Closes Outlets
- Independent Players Lead
- Category Data
- Table 1 Fast Food by Category: Units/Outlets 2012-2017
- Table 2 Sales in Fast Food by Category: Number of Transactions 2012-2017
- Table 3 Sales in Fast Food by Category: Foodservice Value 2012-2017
- Table 4 Fast Food by Category: % Units/Outlets Growth 2012-2017
- Table 5 Sales in Fast Food by Category: % Transaction Growth 2012-2017
- Table 6 Sales in Fast Food by Category: % Foodservice Value Growth 2012-2017
- Table 7 Fast Food by Fast Casual vs Non-Fast Casual: Units/Outlets 2012-2017
- Table 8 Sales in Fast Food by Fast Casual vs Non-Fast Casual: Number of Transactions 2012-2017
- Table 9 Sales in Fast Food by Fast Casual vs Non-Fast Casual: Foodservice Value 2012-2017
- Table 10 Fast Food by Fast Casual vs Non-Fast Casual: % Units/Outlets Growth 2012-2017
- Table 11 Sales in Fast Food by Fast Casual vs Non-Fast Casual: % Transaction Growth 2012-2017
- Table 12 Sales in Fast Food by Fast Casual vs Non-Fast Casual: % Foodservice Value Growth 2012-2017
- Table 13 GBO Company Shares in Chained Fast Food: % Foodservice Value 2013-2017
- Table 14 GBN Brand Shares in Chained Fast Food: % Foodservice Value 2014-2017
- Table 15 Forecast Fast Food by Category: Units/Outlets 2017-2022
- Table 16 Forecast Sales in Fast Food by Category: Number of Transactions 2017-2022
- Table 17 Forecast Sales in Fast Food by Category: Foodservice Value 2017-2022
- Table 18 Forecast Fast Food by Category: % Units/Outlets Growth 2017-2022
- Table 19 Forecast Sales in Fast Food by Category: % Transaction Growth 2017-2022
- Table 20 Forecast Sales in Fast Food by Category: % Foodservice Value Growth 2017-2022
- Table 21 Forecast Fast Food by Fast Casual vs Non-Fast Casual: Units/Outlets 2017-2022
- Table 22 Forecast Sales in Fast Food by Fast Casual vs Non-Fast Casual: Number of Transactions 2017-2022
- Table 23 Forecast Sales in Fast Food by Fast Casual vs Non-Fast Casual: Foodservice Value 2017-2022
- Table 24 Forecast Fast Food by Fast Casual vs Non-Fast Casual: % Units/Outlets Growth 2017-2022
- Table 25 Forecast Sales in Fast Food by Fast Casual vs Non-Fast Casual: % Transaction Growth 2017-2022
- Table 26 Forecast Sales in Fast Food by Fast Casual vs Non-Fast Casual: % Foodservice Value Growth 2017-2022
- Executive Summary
- Consumer Foodservice Continues To Grow
- Impact of Changing Lifestyles and E-commerce
- Fierce Competition From Asian Consumer Foodservice Outlets
- A Very Fragmented Market Largely Dominated by Independent Players
- Continued Growth Expected Over the Forecast Period
- Market Data
- Table 27 Units, Transactions and Value Sales in Consumer Foodservice 2012-2017
- Table 28 Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2012-2017
- Table 29 Consumer Foodservice by Independent vs Chained: Units/Outlets 2012-2017
- Table 30 Consumer Foodservice by Independent vs Chained by Type: Units/Outlets 2017
- Table 31 Sales in Consumer Foodservice by Eat-In vs Delivery and To-Go: % Foodservice Value 2012-2017
- Table 32 Sales in Consumer Foodservice by Food vs Drinks Split: % Foodservice Value 2012-2017
- Table 33 Sales in Consumer Foodservice by Food vs Drinks Split by Type: % Foodservice Value 2017
- Table 34 Sales in Consumer Foodservice by Online/Offline Ordering: % Foodservice Value 2013-2017
- Table 35 Sales in Consumer Foodservice by Location: % Foodservice Value 2012-2017
- Table 36 GBO Company Shares in Chained Consumer Foodservice: % Foodservice Value 2013-2017
- Table 37 GBN Brand Shares in Chained Consumer Foodservice: % Foodservice Value 2014-2017
- Table 38 GBN Brand Shares in Chained Consumer Foodservice: Units/Outlets 2017
- Table 39 Forecast Units, Transactions and Value Sales in Consumer Foodservice 2017-2022
- Table 40 Forecast Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2017-2022
- Sources
- Summary 1 Research Sources