Experiential Luxury in China
While Chinese consumers remain wedded to the idea that owning luxury goods serves to assert status, they are also placing a growing emphasis on luxury experiences. This is being supported by the increasingly central role of social media in consumers’ everyday lives, as experiences can contribute to social standing in a similar way to possessions by being shared online. Both luxury hotels and luxury foodservice are capable of benefiting from this trend, which is placing a growing onus on the visu...
Euromonitor International's Experiential Luxury in China report offers a comprehensive guide to the size and shape of the Experiential Luxury market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Experiential Luxury retailing along with the development of consumers’ shopping patterns. Forecasts to 2024 illustrate how the market is set to change
Product coverage: Luxury Foodservice, Luxury Hotels.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Experiential Luxury market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
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