Experiential Luxury in Australia

Experiential Luxury in Australia

When it comes to luxury purchases, more consumers in Australia are starting to look beyond material possessions and instead choosing to spend their money on sensory experiences. This trend supported double-digit growth in experiential luxury current value sales in 2019, and will continue to drive the expansion of the category over the forecast period. Changing consumer preferences will also continue to encourage luxury hotel and foodservice operators to focus on providing unique experiences that...

Euromonitor International's Experiential Luxury in Australia report offers a comprehensive guide to the size and shape of the Experiential Luxury market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Experiential Luxury retailing along with the development of consumers’ shopping patterns. Forecasts to 2024 illustrate how the market is set to change

Product coverage: Luxury Foodservice, Luxury Hotels.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Experiential Luxury market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


Experiential Luxury in Australia
Euromonitor International
February 2020
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Operators Focus on Providing More Exclusive and Unique Experiences
Luxury Goods Players Continue To Embrace Experiential Concepts
Personalisation Gains Importance As A Competitive Strategy
Competitive Landscape
Accor Continues To Lead A Field Dominated by Luxury Hotel Operators
Net-a-porter Launches Invite-only Personal Shopping Service
Louis Vuitton Reopens Flagship Sydney Store With New Vip Floor
Category Data
Table 1 Sales of Experiential Luxury by Category: Value 2014-2019
Table 2 Sales of Experiential Luxury by Category: % Value Growth 2014-2019
Table 3 NBO Company Shares of Experiential Luxury: % Value 2014-2018
Table 4 LBN Brand Shares of Experiential Luxury: % Value 2015-2018
Table 5 Forecast Sales of Experiential Luxury by Category: Value 2019-2024
Table 6 Forecast Sales of Experiential Luxury by Category: % Value Growth 2019-2024
Executive Summary
Luxury Goods Spending Remains Solid Overall Despite Gathering Economic Clouds
Experience Factor Increasingly Informs Consumer Choices and Brand Strategies
Competition Intensifies As Global Names Increase Focus on Australia
Store-based Retailers Remain Dominant But Internet Retailing Continues To Gain Ground
Prospects for Market Expansion Remain Broadly Favourable
Market Indicators
Table 7 Number of High Net Worth Individuals (HNWI): 2014-2019
Market Data
Table 8 Sales of Luxury Goods by Category: Value 2014-2019
Table 9 Sales of Luxury Goods by Category: % Value Growth 2014-2019
Table 10 Inbound Receipts for Luxury Goods by Country of Origin: Value 2014-2019
Table 11 NBO Company Shares of Luxury Goods: % Value 2014-2018
Table 12 LBN Brand Shares of Luxury Goods: % Value 2015-2018
Table 13 Distribution of Luxury Goods by Format and Category: % Value 2019
Table 14 Forecast Sales of Luxury Goods by Category: Value 2019-2024
Table 15 Forecast Sales of Luxury Goods by Category: % Value Growth 2019-2024
Sources
Summary 1 Research Sources

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