Empresas Demaria SA in Home Care (Chile)
During the review period, Demaria merged with Cia Manufacturera de Aconcagua to form Empresas Demaria. As part of this process, Demaria – under its new name Empresas Demaria – acquired the strongly recognised Virginia brand. By modernising its product design and level of diversification and launching new formulas, the company remains a significant competitor to leading international players. The transition has been successful so far and Empresas Demaria is currently looking to attract higher inc...
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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